The Spiff Blog

AUGUST 22, 2023

We offer six specific RevOps strategies that reduce costs and ultimately drive revenue– even if you have limited resources. The RevOps Essentials Before we get into the specific strategies, there are a few prerequisites to making these strategies work. Many of these strategies are built upon insights derived from data analysis.

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Strategy Compensation Commission ROI 74

Zoominfo

FEBRUARY 25, 2021

Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. Sales Qualified Lead: Any qualified lead who was accepted, worked and then associated with a business opportunity.

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Lead Generation Lead Rank Lead Scoring Sales Qualified Lead 177

PandaDoc

APRIL 24, 2023

You’re probably here because you want to build a successful sales enablement strategy for your business. Read on to discover how to create effective sales strategies through the power of enablement and turn your team into an all-star performance machine. What is a sales enablement strategy? You’ve come to the right place!

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Sales Enablement Webinar Metrics Strategy Top of Funnel 52

Sales and Marketing Management

FEBRUARY 5, 2021

The long answer involves a play-by-play of how best to strengthen your sales engagement strategy so your brand’s messaging will be more likely to hit home. . A comprehensive sales engagement software can facilitate email/call/SMS sequencing, monitor engagement, and maintain well-oiled workflows throughout your sales department.

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Scale Maximizer Strategy How To 177

BuzzBoard

FEBRUARY 26, 2024

Gleaning insights from larger agencies’ strategies and missteps can help refine your offerings and deliver higher client value. Small organizations constantly find themselves seeking strategies to challenge larger agencies. However, it’s not about the size of your agency, but the strategy and determination behind it.

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Webinar Metrics Strategy Scale Case Study 52

Zoominfo

AUGUST 5, 2021

The Elements of a Winning Sales Enablement Strategy for 2021. Making such an involved process work starts with strategy. Make sure your reps have access to your full array of customer testimonials, social proof articles, and case studies. It’s about helping your sales organization do what they do best.

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Sales Enablement Webinar Metrics Top of Funnel Strategy 130

Sales and Marketing Management

FEBRUARY 5, 2021

The long answer involves a play-by-play of how best to strengthen your sales engagement strategy so your brand’s messaging will be more likely to hit home. . A comprehensive sales engagement software can facilitate email/call/SMS sequencing, monitor engagement, and maintain well-oiled workflows throughout your sales department.

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Maximizer Strategy Lead Rank Lead Scoring 156

Highspot

OCTOBER 11, 2023

Read on as we break down why strong sales management matters, along with proven strategies to achieve it. They act as the bridge between the sales department and upper management, ensuring that sales strategies are implemented effectively and results are measured accurately.

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Sales Management Strategy Lead Rank Lead Scoring 59

BuzzBoard

FEBRUARY 26, 2024

Introduction to SMB Sales Lead Generation Strategies Lead generation for small businesses, also known as SMBs (Small and Medium-sized Businesses), is a crucial element instrumental in entering and surviving in the expansive, challenging market. Awareness of these factors drives effective lead generation strategies.

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Lead Generation Lead Rank Lead Scoring Leads 52

Zoominfo

JANUARY 18, 2021

It’s time to give your CRM strategy a data-driven makeover. CRM is the fastest-growing enterprise application software category for a reason — it works. This provides sales and marketing teams with clear visibility of every opportunity or lead, with the ability to manage inquiries across channels. Need more convincing?

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CRM Ideal Customer Profile Data Strategy 100

Mereo

JANUARY 27, 2021

While B2B product management teams around the globe are convening to refresh their solution strategy for the next two to five years, most will never actually succeed. In today’s competitive environment, simply having a solution strategy is no longer enough. Read on for proven, expert validation strategies.

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Strategy Airlines Decision Maker Case Study 88

LinkedFusion

OCTOBER 11, 2023

Every company’s growth strategy must include lead generation, which has developed considerably in the digital age. However, there are now incredible opportunities to level the playing field with the introduction of social media websites such as LinkedIn and automation technologies.

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Lead Generation Small Business Small Business Ideal Customer Profile 52

Sales Hacker Training

AUGUST 25, 2021

Expansion: Roll out the new sequence strategy to the rest of the team. We increased the average number of qualified opportunities per SDR by 92% that year. We tapped RevShoppe, an agency dedicated to sales engagement transformation, to help develop our messaging and sequence strategy inside of Outreach. The results? Even better?

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Sales Qualified Lead Opportunity Buyer Persona Call-back 116

HeavyHitter Sales

NOVEMBER 25, 2011

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: Heavy Hitter Sales Linguistics: 101 Advanced Sales Call Strategies for Senior Salespeople. Martin: Heavy Hitter Sales Wisdom: Proven Sales Warfare Strategies, Secrets of Persuasion, and Common-Sense Tips for Success. Closing Techniques Using Sales Linguistics.

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Software Software Strategy Hiring 103

Vengreso

JANUARY 28, 2022

For example, if you send the initial cold outreach to a prospect, and then forget to follow up, you could be missing out on an opportunity. Sales enablement is like the piping or internal stuff that prepares sellers to go out and perform well, from software and training to scripts and content. Why Use Sales Engagement Software?

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Examples Strategy Lead Rank Lead Scoring 123

Zoominfo

AUGUST 5, 2021

The Elements of a Winning Sales Enablement Strategy for 2021 Sales enablement is a process that stretches across the sales cycle, from prospecting to customer success. Making such an involved process work starts with strategy. It’s about helping your sales organization do what they do best.

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Sales Enablement Webinar Metrics Top of Funnel Strategy 100

LeadBoxer

DECEMBER 8, 2019

If your primary marketing strategy has been to “cast a wide net”, consider only going after your white whales – your ideal accounts – instead. Account-based marketing (ABM) is a strategy of making marketing decisions based on the characteristics of target accounts and prospects. Not seeing the sort of close rates you want?

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Account Based Marketing Account Software Software 89

Sales and Marketing Management

SEPTEMBER 8, 2018

Your business, marketing, sales, and content strategies are surely different than your competitors’ strategies. That is why, in today’s post, I’ll reveal how email autoresponders represent one of the most effective strategies for turning cold visitors into loyal customers. Here’s a sequence example that you should study.

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Case Study Discount Webinar Metrics How To 237

SBI Growth

JANUARY 9, 2020

The year is 2007. The real estate market is flush. Stocks are booming. Getting a loan has never been easier. Companies are investing in themselves, growing their businesses, and increasing shareholder value. Now fast forward to 2008. The real estate bubble.

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Oracle Real Estate Opportunity Revenue 215

Sales and Marketing Management

APRIL 13, 2017

This has been documented in recent purchase studies by SiriusDecisions, IDC and Hubspot. Software, sales and marketing leaders need to start thinking differently for greater sales enablement and revenue generation. Alignment – For faster revenue growth, sales and marketing leaders need to align on strategy and tactics, more than ever.

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Top of Funnel B2B Strategy Referrals 189

Partners in Excellence

MARCH 12, 2024

Like others who’ve offered their stories, John has a clear purpose: “Each sale represents not just a key performance indicator but also an opportunity to enhance someone’s life.” My brother was studying industrial engineering at USC and conducted his senior project on the company for his ERP class.

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SAP Real Estate Enterprise Enterprise 73

LeadFuze

JULY 5, 2023

We’ll explore strategies for understanding your prospective customer’s circumstances, crafting personalized introductions, preparing for objections effectively, encouraging two-way communication and showcasing unique features early on in the call. This could be something as simple as “ Hello.

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Webinar Metrics Hiring Strategy B2C 52

Sales Hacker

MARCH 8, 2024

What you’ll get at ELG Con: Case studies from companies like Data, Cloudera, and more. Data from Crossbeam shows that ELG is the third-most cost-effective strategy behind customer referrals and inbound sales. Partner data can tell you about your prospects’ tech stacks, so your team can identify opportunities for integration.

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Lead Rank Referrals Lead Scoring Ideal Customer Profile 93

Hubspot Sales

NOVEMBER 17, 2020

To answer this question, let’s start with some data: According to the latest HubSpot Research Study , we found that 40% of businesses will miss revenue targets this year. While this year has knocked us all off-balance, opportunities for growth still exist. Our mission at HubSpot is to help millions of organizations grow better.

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Hubspot Lead Rank Opportunity Lead Scoring 125

LeadFuze

SEPTEMBER 2, 2023

Let’s delve deeper into this key strategy for sales success. A well-executed lead nurturing strategy can supercharge your business growth. A study by Annuitas Group shows nurtured leads make purchases 47% larger than those made by non-nurtured ones. It’s about building relationships with potential customers or leads.

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Lead Nurturing Lead Rank Lead Scoring Webinar Metrics 52

LeadFuze

JULY 23, 2023

In this blog post, we will delve into effective strategies on how to respond to no response , providing practical tips for crafting powerful follow-ups that improve your chances of getting a reply. The Role of Subject Lines in Email Open Rates Your initial email strategy plays a crucial role here.

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Strategy How To Follow-up Hubspot 52

Miller Heiman Group

MARCH 12, 2020

A triple-digit increase in sales opportunities identified—and 4X revenue growth based on those opportunities. They represent the gains that become possible when a firm implements Miller Heiman Group’s Bridging Service Into Sales training to improve its customer experience strategy. Get the Case Study. Think again.

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Revenue Strategy Customer Case Study 63

Allego

APRIL 30, 2019

In the past, Gish would have simply resorted to using video conference software to hold a live training, but this method was cumbersome and offered no audit trail, which is critical for pharma companies. A Two-Part Strategy to Certify Reps. Compliance was adamant that we had to certify them on the new content,” said Gish.

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Case Study Pharmaceuticals Study Video 67

Sales and Marketing Management

OCTOBER 4, 2018

Called ‘upstream marketing’, this strategy involves expanding the scope of your product or offering to cater to what your customers want in addition to what you already serve them. Truth be told, these two strategies are not disjointed and a successful organization must establish a balance between both the marketing strategies.

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Marketing How To Segment Trade Show 214

BuzzBoard

FEBRUARY 20, 2024

What are the Strategies to Differentiate my Digital Marketing Agency for Small Businesses? Traditional strategies are no longer sufficient – to truly stand out, your digital marketing agency requires a deeper level of transformation. AI is paving the way for innovative, personalized marketing strategies.

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Small Business Small Business Lead Rank Study 52

Vendor Neutral

APRIL 22, 2021

Do You Have a Value Driven Strategy to Enhance Client Retention? 7 Ways to Bring Value and Keep Clients With a Value Driven Strategy. According to various studies and reports , here are just a handful of statistics that illustrate this point: Customer acquisition is upwards of five times as expensive as customer retention.

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Retention Webinar Metrics Strategy Cancellation 59

Showpad

MAY 14, 2021

Are you looking to develop and deploy a sales enablement strategy for the first time? Bottom line: A sales enablement strategy can drive more deals, grow reps’ skills, engage clients, align internal departments, generate revenue and so much more. The roadmap to launching a sales enablement strategy. Ask yourself questions.

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Sales Enablement Strategy How To Case Study 59

Mindtickle

APRIL 30, 2020

The sales environment is constantly evolving as new strategies, markets, and products are introduced, reintroduced, or changed. In fact, according to a study of over 100 B2B organizations , 75% of firms have a refocused sales strategy, 70% have entered a new market, and 82% introduced a new product or service over the past twelve months.

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Sales Enablement Strategy Hiring Collateral 64

Nutshell

MARCH 15, 2024

Developing a sound lead nurturing strategy is the best way to achieve this and, when done right, can lead to future upsells, long-term customer loyalty, and brand advocacy. The hard sell strategy may just have the opposite effect, scaring them off before they’re ready to take the next step.

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Lead Nurturing Top of Funnel Sales Qualified Lead Lead Rank 71

Zoominfo

SEPTEMBER 24, 2021

Evidence suggests there will be increased adoption of this software and, similar to CRM, it will change how sales teams prospect and engage with leads. percent) to have a highly mature marketing and sales automation strategy in place,” the study says. “No-growth High-growth firms are much more likely (26.2 percent vs. 16.6

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Face-to-face Sales Automation Scale CRM 130

HeavyHitter Sales

JULY 1, 2011

IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: Heavy Hitter Sales Linguistics: 101 Advanced Sales Call Strategies for Senior Salespeople. Martin: Heavy Hitter Sales Wisdom: Proven Sales Warfare Strategies, Secrets of Persuasion, and Common-Sense Tips for Success. Closing Techniques Using Sales Linguistics.

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Study Lead Rank Lead Scoring Penetration 163

Pipeliner

FEBRUARY 16, 2022

Using Customer Relationship Management (CRM) software, you can optimize your customer relationships, target different audiences, set scores, and receive alerts for an individual lead or a customer’s activity. Here are a few significant benefits of CRM software: 1. More Opportunities to Grow Your Sales. Improved Communication.

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CRM Benefit Customer SalesForce 98