article thumbnail

42 Tweets from the 2018 Growth Acceleration Summit

Zoominfo

On June 18 th , 2018 ZoomInfo held the 3 rd annual Growth Acceleration Summit —a premier B2B sales and marketing conference that allows the best and brightest in the industry to network, learn, and enjoy the city of Boston. John Hall (@johnhall) June 18, 2018. Tiffani Bova (@Tiffani_Bova) June 18, 2018. Let’s take a look!

article thumbnail

10 Most-Read Sales Articles of 2018

Zoominfo

The conclusion of 2018 not only allows us to look back and fine-tune our business strategies, but it also affords us the opportunity to reflect on a few things we got right this year. We’ve compiled a list of our most-read sales blog posts of 2018 to kick-off your new year on the right foot. So, allow us to indulge. Let’s get started!

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How to Building a Data-Driven Marketing Plan for 2018

DiscoverOrg Sales

Have you made your 2018 marketing plan yet? Make 2018 the year YOU adopt data-driven marketing: Get our free eBook ! In addition to applying prospect intelligence to find additional common characteristics of your ideal customer, Customers of DiscoverOrg can take this a step further by to identifying lookalike customers to target.

article thumbnail

Qualifying Prospects: Can We Just Kill BANT?

Zoominfo

However, when used at the wrong time and the wrong way — like checking off BANT criteria while talking to a prospect — reps lose ground qualifying prospective customers. While many variables drive the sales process, it comes down to this: the prospect you’re calling has no clue how your product will make their business better.

article thumbnail

Top Selling Challenges of 2018 and How to Overcome Them

Zoominfo

To gain a better understanding of the specific challenges facing sales professionals in 2018, Richardson Sales Training surveyed more than 350 sales professionals. The resulting 2018 Selling Challenges Study provides a panoramic view of these challenges and solutions to overcome them.

article thumbnail

The Definitive Guide to Conversational Marketing

Zoominfo

The average landing page conversion rate is 2.35%. Enter conversational marketing. What is Conversational Marketing? Conversational marketing is a tactic that facilitates affordable, one-to-one marketing experiences at scale– something that, up until recently, was relatively difficult to do. We’re so glad you asked!

article thumbnail

The Top Sales Trends of 2018

Hubspot Sales

What are the sales trends of 2018? Video prospecting. 2018 is just around the corner. To find out what’s coming, I asked sales leaders, experts, and reps to predict the top sales trends of 2018. 1) Video prospecting. Greater emphasis on SDR training. Messaging and chat. Sales automation. End user selling.