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February 2019 B2B Blog Post Round-Up

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Welcome back to our B2B Blog Post Round-Up series. For those of you who aren’t familiar with this series, let us explain. Four Recruiting Horror Stories and How to Avoid Them. Whether you made an honest mistake or found yourself a victim of bad luck, we bet you can recount several recruiting horror stories.

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8 of the Biggest Social Recruiting Mistakes and How to Avoid Them

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In today’s blog post, we look at some of the most common and most critical social recruiting mistakes. And, we offer key tips for you to avoid these pitfalls at all costs and immediately improve your social recruiting strategies. 8 Social Recruiting Mistakes to Stop Making Today.

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5 Ways to Supercharge Your Sales Enablement Efforts

DiscoverOrg Sales

Attempts to get sales enablement right are on the rise , as organizations grapple with the idea that shorter product life cycles, a more informed customer base, and global competition make the way they sell just as important as what they are selling. Map your strategy to the customer journey. Streamlining the sales process.

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Why is automation the smartest choice for Email Marketing?

Apptivo

Automation technologies, along with artificial intelligence (AI), are not just emerging technologies, but they have received a lot of attention in the past few years since all kinds of businesses are trying to leverage them to be more efficient, and accurate. Why is automation the smartest choice for email marketing?

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The Definitive Guide to Addressing Negative Business Reviews

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Consider these statistics ( source ): Nearly 95% of online shoppers read online reviews before making a purchase. 92% of B2B buyers are more likely to make a purchase after reading a trusted review. 68% of Americans say that positive reviews make them more likely to use a business. Today we teach you how!

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10 major pricing mistakes you should avoid

PandaDoc

No company will ever get it right all at once, which makes it so important to iterate and experiment with various approaches. In this article, we go over the main pricing mistakes you should steer clear of in your efforts to optimize pricing and generate more sales. How pricing impacts your business.

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8 of the Biggest Social Recruiting Mistakes and How to Avoid Them

Zoominfo

In today’s blog post, we look at some of the most common and most critical social recruiting mistakes. And, we offer key tips for you to avoid these pitfalls at all costs and immediately improve your social recruiting strategies. Think of it this way: every decision you make on social media is a reflection of your brand.