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Think Like a Sales Rep. Act Like a Marketer. React Like Customer Service.

Sales Hacker

The new breed of salesperson will think like a rep, act like a marketer, and react like customer service. This is a crucial trait when 80 percent of sales require at least five follow-up calls. What needs to shift is how sales reps put those traits on display, which brings us to… Act Like a Marketer.

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What’s the Best Way to Convince a Local Business Client to Implement Social Media Marketing?

BuzzBoard

Revealing the power of social media marketing for local businesses In an era dominated by digital connectivity, the power of social media marketing is undeniable. Harnessing its vast potential can prove advantageous for any local business willing to move beyond traditional marketing strategies and delve into unexplored areas.

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How to Use Battle Cards in Your Sales Process [Templates]

Hubspot Sales

Sometimes, you’re miles ahead of your competitor on pricing, features, and customer service. The last thing you want to do is mislead someone during the sales process about your product, service, or capabilities, only to anger your newly acquired customer with poorly set expectations. Types of Sales Battle Cards.

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Compare the best B2B Email Finders for Sales Leads

Lead411

In this article, we’ll explore why Lead411 is the best option and discuss alternative tools like ZoomInfo, Apollo.io, Seamless.ai, Uplead.com, and SalesIntel.io, highlighting their drawbacks in comparison. What customers do enjoy is the largest database of data available, however, this vast database does come with some drawbacks.

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HubSpot is too expensive: Saving money on software without losing features

Nutshell

HubSpot charges way more than its competitors—sometimes ten times as much—even though it often gets trounced in head-to-head comparisons. ” HubSpot has been around since 2006 and is a frontrunner in the marketing space. If you’ve ever Googled any sales or marketing tips, you’ve more than likely seen its content.

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Got Analytics? Becoming a Data-Driven Marketer

SugarCRM

With endless businesses springing up around mining and making sense of it, it’s an easy comparison to make. From a marketing perspective, leveraging data helps accurately track campaign performance, identify new market opportunities, and understand leads and customers in high fidelity. Enhanced Customer Clarity.

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Should I Use an Industrial-Specific CRM or a General-Purpose One?

Nutshell

You’re probably aware that your business needs a customer relationship management (CRM) platform. It’s an essential tool for gathering, storing, organizing, and analyzing data about your customers, which allows you to reoptimize your marketing and sales efforts to better reach prospects.