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How To Boost Client Retention – Without Customer Service or Account Reps

Sales and Marketing Management

Author: Ajay Gupta It’s well-known that keeping customers is much more cost-effective and profitable than securing new clients. Harvard Business Review estimated that customer acquisition is 5 to 25 times as expensive as customer retention. Such employees make up 75% of our team. Why does this approach make sense?

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Here Are 5 Follow Up Email Examples (to Fix Your Follow Up Process)

Hubspot Sales

The follow-up email is a key component of sales communication. When done right, a follow-up email can keep your company top-of-mind with prospects, demonstrate your investment in your customer relationships, and convey the value of your business without being intrusive or obnoxious. What strategies to use.

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Holistic Customer Service: Why Customer Experience Is a Shared Responsibility in the Company

Pipeliner

The concept of customer service has evolved from a post-sale afterthought to a key driver of business success. Today, it’s not just about solving customer problems but creating an experience that resonates with them at every touchpoint. This brings us to the core concept of holistic customer service.

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From Mom & Pop to Online Powerhouse: Inspiring Case Studies of Customized Digital Marketing Success Stories for Small Businesses

BuzzBoard

An example of this can be seen when businesses invest their time and resources into the wrong marketing channels, often leading to less than desirable results, which can be avoided through customized approaches. The result is often measured growth and customer retention. Notably, a local bakery saw a considerable transformation.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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New Study: Customer Experience Best Practices

Miller Heiman Group

In our “ Customer Experience Best Practices Study ,” researchers from Miller Heiman Group explore the business case for investing in a customer experience strategy to drive revenue performance. Customer loyalty. Get the Study. But the difference is in how they back up those beliefs. Executives Walk the Talk.

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The One Thing the Best Customer Experience Companies Do Differently

Sales and Marketing Management

Author: John DiJulius The vast majority of business leaders will agree that customer service is critical to their success. However, most haven’t done what it takes to be a world-class customer service organization. . This entails having a leader who oversees the entire company’s customer service across every department.

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