Corporate Gift Giving: Guidelines for Compliant Policies
Zoominfo
DECEMBER 17, 2017
Your marketing team is busy too — fully entrenched in messaging and plans for the upcoming year. In the long-term, gift-giving can increase customer retention , improve ROI, reduce churn, and boost brand reputation. To a customer, prospect, or partner it can look like you’re trying to buy their business or influence them in some way.
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