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Corporate Gift Giving: Guidelines for Compliant Policies

Zoominfo

Your marketing team is busy too — fully entrenched in messaging and plans for the upcoming year. In the long-term, gift-giving can increase customer retention , improve ROI, reduce churn, and boost brand reputation. It seems like there’s not enough time in the day.

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What Do You Need to Know About SEO?

Smooth Sale

Even if you’re outsourcing your marketing or hiring a professional to manage things, it’s worth knowing what it is and why it’s so important. Black Hat and White Hat Strategies Black hat SEO refers to unethical techniques some use to manipulate search engine rankings, violating search engine guidelines.

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A Potent Human Capital Strategy needs a Potent Client Retention Strategy

Babette Ten Haken

A potent client retention strategy is driven by an equally potent human capital strategy. A potent client retention strategy flattens the concept of customer acquisition and retention. Otherwise, no matter how well marketing and sales efforts attempt to convince clients otherwise, your organization “looks” like everyone else’s.

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Five Markets To Target As A Fencing Contractor

Smooth Sale

Via Pexels Attract the Right Job Or Clientele: Five Markets To Target As A Fencing Contractor Fencing is a versatile service that is in demand across various sectors. As a fencing contractor, it is crucial to identify and target the right markets to maximize your business opportunities and achieve sustainable growth.

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The Customer Success experiment: How focusing on long-term value solved our retention problem

Nutshell

The problem that inspired my next steps was that renewals between 10 months and one year were dropping below 100% MRR retention. In other words, the customers we worked so hard (and opened our wallets) to obtain through marketing and sales efforts were beginning to cancel one year after their signup date.

Retention 107
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Why Your Business Needs to Be ADA-Compliant

Smooth Sale

For instance, if you run a salon, you must take the necessary steps to ensure that your establishment conforms to ADA guidelines. Ensuring that your business meets all ADA guidelines shows that you care about your customers’ needs and are serious about providing exceptional customer service.

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For a Great Sales Kickoff, Think Beyond the Meeting

Sales and Marketing Management

A far better approach is to ask stakeholders what they want to hear, which means product marketing and product management should play a major role in agenda development, as should the executive team, sales managers and sales reps themselves. with the goal of maximizing learning retention. . After the Meeting.

Meeting 177