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The 18 Best Places for Sales Reps to Research Prospects [Expert Tips]

Hubspot Sales

Sales reps run into trouble when they try to go into a call totally cold. Prospect research is a challenge that's every bit as frustrating as it is essential — so to help you out, we've put together a list of 18 of the best places to research buyers before sales conversations. Your Marketing Automation System.

Research 127
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The Sales Rep’s Guide to Prospect Research

Zoominfo

To achieve success in the B2B sales world, this is a rule you must live by. Now, if you’re a sales rep, this statistic might leave you scratching your head. And, how can you remedy this issue? Prepare for your sales conversations with better prospect research. Why is prospect research critical to the sales process?

Research 113
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Your Guide to Sales Prospect Research

Zoominfo

To achieve success in the B2B sales world, this is a rule you must live by. Now, if you’re a sales rep, this statistic might leave you scratching your head. And, how can you remedy this issue? Prepare for your sales conversations with better sales prospect research. Why Is Sales Prospect Research Important?

Research 100
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NAICS Code Directory for Sales and Marketing Teams

Zoominfo

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Industry classification remains a foundational component to achieving ABM (account-based marketing) success. 4251 Wholesale Electronic Markets & Agents & Brokers. 425110 Business to Business Electronic Markets.

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How to Benchmark the Effectiveness of your Marketing Organization

SBI Growth

Is my Marketing Strategy broken? In a recent Sales Benchmark Index survey of 312 CMO’s and VP’s of marketing; the majority answered this question “I don’t know”. Download the Marketing Strategy Assessment here and determine if your Marketing Strategy is broken. The list goes on and on.

Marketing 308
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CRM Implementations Cost An Estimated $4.6 billion Annually, New Analysis Says

Zoominfo

Maybe this situation sounds familiar: A company with a sales team of 50 reps decides its data is stale and its customer relationship management (CRM) features don’t meet business needs. market share in the CRM industry, according to prior analysis from Gartner. Data remedies in place of implementations could save money.

Analysis 246
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Influencer Marketing 101: The Beginner’s Guide

Zoominfo

If you’re reading this post, you already know it’s important to keep a finger on the pulse of marketing for new, innovative tactics. B2B influencer marketing. Proven to increase brand awareness and drive lead generation, influencer marketing is a vital marketing tactic for many B2C brands. One such tactic?