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How to (ethically) steal your prospect?s attention: 5 ultra-creative sales case studies

Nutshell

This phenomenon is known as the “ Curse of Knowledge ”: When you encounter information that you’re familiar with—like a beaten-to-death professional title ( *cough* self-described “thought leaders” *cough* ), or a scripted sales message—your brain instinctively “doesn’t wanna know,” because you’ve encountered the same data before.

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An Independent Study of DiscoverOrg Contact Data Accuracy

HeavyHitter Sales

  I’ve had the privilege to consult with over one hundred and seventy-five technology companies as a sales trainer, sales enablement consultant, and win-loss study researcher.  As part of a recent client engagement, I conducted a study to determine DiscoverOrg’s contact data accuracy.   About Steve W.

Study 60
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How to Use Email Autoresponders to Increase Your Sales

Sales and Marketing Management

Your business, marketing, sales, and content strategies are surely different than your competitors’ strategies. Generally, the main purpose of every entrepreneur (including yours) is to improve the sales performance of his business. Using an Email Autoresponder to Improve Sales. Here’s a sequence example that you should study.

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25+ Account-Based Marketing Tactics & Software Solutions

LeadBoxer

You’ll also discover 7 ABM software solutions; since there are more moving parts in an ABM strategy versus a one-size-fits-all marketing strategy, you’ll need the right tools to keep everything running smoothly. This strategy requires that a business’s sales and marketing teams work more closely together. Take the video above.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Discover the results and why investments in digital transformation and automation are pushing sales teams ahead. Salesforce users were surveyed about the forces shaping today's workplace.

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6 Predictions for Sales Software in 2017

SalesLoft

Sales software changes as rapidly as the sales landscape , which is to say at light-speed. The best way to stay current with sales technology is to look to the future. How we use it to guide sales decisions. Sales and customer support can both become more agile in their customer responses. Automation.

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Marketing Tactics to Kick-Start Your Sales Skills

Sales and Marketing Management

Finding new prospects to buy your products is surely a key factor of the entire sales process. In today’s post, I’m sharing several marketing tactics and tips that you can use to kick-start your sales skills and improve the outcomes of your actions. Create a Daily Sales Ritual. Study Your Competition.

Marketing 196