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BEYOND IT: The Breadth of DiscoverOrg’s Sales & Marketing Intelligence

DiscoverOrg Sales

Back when DiscoverOrg was founded in 2007, our goal was to provide sales and marketing professionals with accurate intelligence on IT decision-makers. However, another one is that in 2007 IT spending was hotter than it’s ever been. However, another one is that in 2007 IT spending was hotter than it’s ever been.

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The Promotion Gap for Women in 2020: Yes, It Still Exists.

Zoominfo

This data was pulled in January 2020. Although some companies do well elevating women to leadership positions —particularly in certain industries or at businesses of a certain size—new data from ZoomInfo suggest that the rate at which females are promoted to management and executive levels still pales in comparison to their male counterparts.

Promotion 232
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Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

Pointclear

While Lauren provides 10-year financial data, I excerpted this column of the most recent fiscal year as it was fascinating to see all three companies reporting an identical 48% of revenue committed to sales and marketing expenses. Sales and marketing activity. Target market challenges.

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From AE to CEO: Entrepreneurial Life Lessons with Asad Zaman

Sales Hacker

The importance of listening to the market instead of pursuing growth. Sales development school, marketing school, and more for your entire team. Asad Zaman : We specialize in helping companies build their go-to-market teams. We went from sales to the entire go-to-market org, practices, technical sales, and executive search.

Hiring 93
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7 Sales Strategy Examples Your Competitors Wish You Didn’t Know?

Gong.io

Chris was an early Gong guy (Nov ‘16 start date) where he’s served as the Senior Director of Product Marketing followed by the Head of Sales for Existing Accounts. Back in 2007(ish), Hubspot created a Nexus, and as a result, launched a new category of sales: Interruption vs. permission. . He’s now the Multi-Product Lead. Happy Meals.

Examples 121
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You Didn’t Ignore The Evolution of Tech then, why do it now?

LevelEleven

Think of the iPhone which first emerged on the market in 2007. According to G2 Crowd , “Sales intelligence software helps companies use internal and external data to increase sales and improve sales processes.” There is no use in having data if it’s bad data. Sales Engagement. Sales Analytics.

Scale 67
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Well, how did I get here?: Nutshell’s new VP of Marketing speaks out

Nutshell

Let me tell you about the last time I got fired: From October 2007 to December 2014, I managed a mixed martial arts blog that I won’t name here, because it’s been almost completely scrubbed from the internet by this point. What rescued me was something called “content marketing.” Part 2: It Got Better.