Zoominfo

DECEMBER 21, 2020

The map shows the literal market expansion T-Mobile achieved from the purchase. Market expansion strategy is one of four quadrants that make up the go-to-market framework for businesses. A core piece of expansion is the idea of increasing a seller’s total addressable market. How a company already performs in a new market.

Lead Rank 130

Lead Rank Company Apparel Lead Scoring 130

Your Sales Management Guru

NOVEMBER 10, 2014

Are You Ready for 2015 Business Planning ? Its purpose was to discuss effective Business Planning and to review a specific process to ensure their plans and more importantly their execution in 2015 will be at higher levels. It is a comprehensive tool designed to reflect your maturity level and an organization. Still true?

Vendor 78

Vendor Face-to-face Objections Channels 78

DiscoverOrg Sales

FEBRUARY 2, 2017

Back when DiscoverOrg was founded in 2007, our goal was to provide sales and marketing professionals with accurate intelligence on IT decision-makers. The proliferation of software-as-a-service (SaaS) and cloud computing created huge changes to the software market. 5000 list as we provided IT-only data to our customers well into 2015.

Decision Maker 120

Decision Maker Marketing Hiring Ideal Customer Profile 120

Score More Sales

DECEMBER 18, 2014

Midsize business owners (and their c-level execs) are optimistic and have put dollars into their 2015 budgets to invest in: Technology (85%). Expand market niche (70%). When it comes to hiring, 74% plan to hire in 2015, although 61% of the respondents feel there is a shortage of qualified talent. Operations (87%). participated.

Hiring 198

Hiring Wireless Policies Travel 198

The ROI Guy

JULY 15, 2015

If you’re marketing or selling technology, this decline could have a significant impact, stiffer competition, and even more headwinds to meeting your ambitious revenue growth goals. You need to factor Frugalnomics prominently into your sales and marketing strategies and investments. YoY decline from 2014 levels. Why Your Solutions?

Decision Maker 80

Decision Maker ROI Forecasting Lead Rank 80

DiscoverOrg Sales

SEPTEMBER 6, 2017

2/9/2015: Just four months later, a hacker gained access to the company’s Twitter page and wreaked havoc. 4/22/2015). (10/26/2015) 10/26/2015) The company’s focus was still security: Chipotle Mexican Grill sources indicate that the company is planning implementations of new security applications. 1/17/2017). (1/17/2017)

Ideal Customer Profile 186

Ideal Customer Profile Banking Consumer Vendor 186

The Pipeline

FEBRUARY 4, 2020

The piece pointed to a prediction by Forrester around 2015 about the size and nature of B2B sales in 2020. More roles, more tools, more input, more enablement, more you name it, yet the CSO Insight, it is not leading to more on a performance basis. Most choose tools to plug holes in execution rather than build and enhance.

Revenue 370

Revenue Top of Funnel Sales Qualified Lead Lead Rank 370

The ROI Guy

DECEMBER 8, 2014

IDC) The reality is that with more decision makers, your deals are getting more complicated, and as a result your opportunities are getting stalled, and those that close are taking longer to get approved. Here are our recommendations on how you can connect and engage more decision makers to achieve sales success in 2015 and beyond: 1.

Decision Maker 84

Decision Maker LinkedIn Quota Tools 84

Score More Sales

AUGUST 28, 2014

I did an unscientific survey of webinar tool sites as if I was evaluating and making a purchase from my smart phone. For this experiment I looked up webinar tools and webinar platforms. In my search I looked for “webinar platform” and “webinar tool” to get dozens of choices. Increase Opportunities. Expand Your Pipeline.

Webinar Metrics 214

Webinar Metrics B2B Decision Maker Ideal Customer Profile 214

Zoominfo

NOVEMBER 1, 2022

ZoomInfo CEO and co-founder Henry Schuck and Chief Marketing Officer Bryan Law led the discussions, along with Bain partner Rishi Dave. A recession can be a great opportunity to grow It’s easy to panic when the market is shaky — and many companies do. They implement aggressive cost-cutting strategies and initiate layoffs.

Hiring 100

Hiring Intent Data Intent Scale 100

SBI

OCTOBER 22, 2014

Note from Nancy: In case you missed it, we sent our a Dreamforce wrap-up and cool tool report in our newsletter this Sunday. Analyst for Smart Selling Tools and advises executives in SaaS MarTech companies and interactive marketing agencies who seek a competitive advantage in meeting the needs of marketers. -.

Lead Rank 122

Lead Rank Outsourcing Services B2B Lead Scoring 122

Score More Sales

OCTOBER 30, 2014

Heading into 2015, there is no excuse for a poor company presence online because you simply cannot afford to ignore it. Inbound Marketing. This gives you MORE sales opportunities than if you did not optimize. What is your plan to grow and improve your presence in 2015? Increase Opportunities. Expand Your Pipeline.

Company 215

Company Trade Show Engineering Ideal Customer Profile 215

Sales and Marketing Management

JULY 19, 2018

Despite the fact that most contemporary sales teams use CRMs, marketing automation systems, lead scoring tools, and any number of related solutions, they still consume an inordinate amount of their time on manual, inefficient and unproductive tasks. In other words, tasks tailor-made for an AI sales assistant.

Sales Qualified Lead 185

Sales Qualified Lead Lead Rank Lead Scoring Leads 185

Crunchbase

MARCH 3, 2020

There are plenty of opportunities to expedite the tedious and repetitive steps involved in the recruitment process, and seemingly hundreds of platforms are integrating some form of AI or machine learning to help companies automate these tasks. The startup was founded in 2015 but recently raised $7 million in seed investment.

Outsourcing Services 113

Outsourcing Services Scale Retention Software 113

Score More Sales

SEPTEMBER 30, 2014

There is no question that the ease of collaboration in 2014 and 2015 is helping businesses and making better use of everyone’s time. From a sales tools perspective, I have seen productivity gains as well as losses. It seems that there are so many tools to help professional sellers and marketers. Increase Opportunities.

Real Estate 249

Real Estate Compensation Vendor Intent 249

Sales and Marketing Management

MARCH 30, 2015

Issue Date: 2015-03-30. Teaser: Online news releases can be a powerful tool to help B2B companies dramatically increase incoming customer inquiries, fresh leads and new sales opportunities. Here are some tips for effectively using this critical sales tool. Here are some tips for effectively using this critical sales tool.

B2B 120

B2B Sales Tools Buyer Tools 120

Mereo

OCTOBER 29, 2020

The Opportunity for B2B Sellers Moving Forward. A number of these suffering companies have pushed to be more customer-driven only in the past years — rather than upholding a dual customer- and market-oriented perspective. Solution 1: Balanced Customer- and Market-Oriented Perspectives.

Lead Rank 39

Lead Rank Revenue Opportunity B2B 39

The Pipeline

SEPTEMBER 15, 2014

In the discussions leading up to the event we wanted to deliver something of substance, people can put into practice right away in almost every market segment, and something that would have impact now, before the end of the year. We each presented three things you can do to close the year strong. What’s in Your Pipeline? Tibor Shanto .

Outsourcing Services 306

Outsourcing Services Closing Hiring Social Selling 306

Sales and Marketing Management

SEPTEMBER 23, 2019

Much of this is due to the technology that is beginning to drive the sales process much the way it has driven marketing for the past several years. In the five years between 2010 and 2015, the number of inside sales reps doubled. And it’s still among the fastest-growing career opportunities. More digital disruption.

Inside Sales 209

Inside Sales Trends Outsourcing Services Face-to-face 209

Jeff Davis

NOVEMBER 22, 2017

For many sales leaders Sales and Marketing Alignment might look like a tall order that may have marginal impact on the business. What the CMO CAN bring to the table In a March 2015 study authored by Laura Ramos at Forrester Research, B2B CMOs where asked what was the most important thing they could do to help sales succeed.

Marketing 48

Marketing Sales Qualified Lead Margin Study 48

Hubspot Sales

MAY 6, 2024

Your favorite graphic design software or AI tool may just be a unicorn startup dazzling in plain sight. Privately owned companies are typically owned by a concentrated number of shareholders, unlike public companies traded on the stock market. Personal computers and smartphones are just two examples of new market disruptions.

Data 76

Data Scale Hubspot Social Media 76

SBI

MAY 7, 2015

If you’re seeking smart tools to drive sales performance, I’ve got great news for you. We’ve just released our 3rd annual Top Sales Tools of the Year Guide. Use this guide if you want to learn about innovative tools designed for all kinds of sellers. See which tools we chose for: Mobile Sales Enablement.

Tools 50

Tools Territories Compensation Inside Sales 50

Score More Sales

OCTOBER 24, 2014

Last month, IBM announced IBM ® Watson™ Analytics , a natural language-based cognitive service that can provide instant access to powerful predictive and visual analytic tools for businesses. As soon as Monday, you (yes, you and your mid-market or SMB company) can sign up for the Beta offering of IBM ® Watson™ Analytics.

Analytics 221

Analytics Analysis Compensation Data 221

Hubspot Sales

NOVEMBER 30, 2020

Hiring salespeople before you have a product that’s ready to go-to-market might be a high-leverage way to test your product-market fit, pricing and packaging, and product’s readiness. This isn’t to discredit surveys or market research; both deliver critical insights about your customer sentiments and journey. Here’s why.

Ideal Customer Profile 99

Ideal Customer Profile Hiring Marketing Quota 99

BuzzBoard

DECEMBER 18, 2023

Opportunities fizzle. We reflect on some key reasons agencies struggle to gain traction and show you how to turn these growth barriers into breakout opportunities. While this may yield immediate successes, it’s often vulnerable to the slightest breeze of market changes or evolving consumer preferences. Why is that?

Top of Funnel 52

Top of Funnel Ideal Customer Profile Funnel Social Media 52

Hubspot Sales

MARCH 20, 2018

If you're an IT reseller, value-added reseller (VAR), or channel partner advising clients on any part of the front office (marketing, sales, or customer success) -- especially for businesses under 1,000 employees -- there are a few trends you should be aware of. And it’s not just happening across sales and marketing.

Lead Rank 92

Lead Rank Trends Lead Scoring Outsourcing Services 92

SBI Growth

SEPTEMBER 22, 2013

You’re completing 2013 and building your marketing strategy for 2014. Perhaps you’re beginning to roll out marketing automation or some form of company-wide communication program. Maybe you are supporting sales with a CRM implementation, linking your marketing collateral into each phase. Product Marketing.

Eloqua 316

Eloqua Marketo Buyer Persona Collateral 316

Score More Sales

OCTOBER 15, 2014

A mid-sized, mid-market company has some great advantages over a giant, slow-to-change organization when it comes to shifting to a more social approach to learn about your buyers and reach those buyers. A well-meaning sales rep can ruin an opportunity by blurting out – trumpeting – all that you do and why you’d be great for them.

Social Selling 223

Social Selling Company Ideal Customer Profile Twitter 223

Hubspot Sales

MAY 25, 2023

In its 20th year on the market, LinkedIn remains an undisputable world leader in social selling and online business networking. In short, if you’re not active on LinkedIn, you’re missing a huge opportunity to grow your business. In 2015, it became part of LinkedIn’s Sales Navigator, a subscription-based feature.

Social Selling 97

Social Selling Lead Rank Lead Scoring LinkedIn 97

SBI

JULY 14, 2021

to Enable Insight-Driven Targeting, Coaching, and Decision-Making for Go-to-Market Teams. ZoomInfo (NASDAQ: ZI), a global leader in modern go-to-market software, data, and intelligence, today announced it has agreed to acquire Chorus.ai , a leader in Conversation Intelligence with the industry’s most advanced technology.

Conversion 85

Conversion Top of Funnel Lead Rank Lead Scoring 85

DiscoverOrg Sales

JUNE 14, 2017

In the fall of 2015, the young sales rep was burned out, disheartened, failing to meet his quota, and on the verge of losing his job. As DiscoverOrg found itself in uncharted territory, learning a new tech stack with a newly divided sales team, AJ also found himself in a new landscape – with new opportunity. “As

Inbound 227

Inbound Outbound Ideal Customer Profile Outbound Sales Team 227

Tenfold

JULY 18, 2017

To grow a business these days, one needs to understand why traditional sales and marketing strategies are failing and how to develop a sales marketing strategy that works. What is Sales Marketing? A well-crafted combination of sales and marketing is necessary for successful business growth. What Isn’t Working?

Direct Mail 75

Direct Mail Marketing Lead Rank Lead Scoring 75

Janek Performance Group

JUNE 20, 2023

Culture is the ultimate tool in shaping a thriving company. For struggling organizations, the following thought must be erased: “We are one ( new hire, new product, new marketing campaign, new customer ) away from success.” If they can’t tell you, you have an opportunity to improve your culture.

Hiring 62

Hiring Lead Rank Sports Influencer 62

SBI

MARCH 17, 2020

His passion for helping companies bring their best to every interaction will enable Chorus to take full advantage of the opportunities ahead.” Conversation Intelligence is a must-have solution for go-to-market teams. Conversations between a business and its market are the most human, valuable, yet ignored source of data.

Scale 94

Scale Hiring Cold Calling Engineering 94

SBI

JANUARY 7, 2015

That becomes all the more evident when you take a look at the release of our final Top Sales Tools of 2014 guide where you’ll find the top 50 tools for improving sales performance and results. A full 10% of our top 50 Sales Tools of 2014 are international. Membrain – Sweden. Showell – Finland. iSEEit – Austria.

CRM 50

CRM Collateral Microsoft Sales Qualified Lead 50

Pipeliner

DECEMBER 13, 2017

Since 2015, research by Demandbase has indicated that most marketers believe account-based marketing (ABM) is a “must have.” Deeper Integrations Between Sales and Marketing. B2C salespeople and marketers have focused on customer experience for years. Account-Based Selling Continues Its Return.

Trends 105

Trends B2B Account Based Marketing Churn 105

Bernadette McClelland

JANUARY 11, 2017

How ‘individual ready’ are you in your ability to operate your tool of trade – whether it be a gun, a sword or in sales today your CRM, your apps, your BI tools, even your phone? They too, will go to market inwardly uncertain, or quail (think chicken!), Is it your time to get ‘Individual Ready?

Strategy 150

Strategy How To Competition Energy 150