Sales and Marketing Management

FEBRUARY 24, 2021

If one of your goals in 2021 is to grow your online sales, you’re not alone. Use the hard data to come up with a buyer persona that informs your marketing strategy going forward. Make each piece of content valuable to your audience (read: not just sales copy). and businesses were no exception. Never fear. Informational.

Top of Funnel 301

Top of Funnel Social Media Google Analytics Scale 301

Zoominfo

FEBRUARY 1, 2021

How important are prospecting insights to your sales strategy? Of course, your sales strategy’s success, including reaching your revenue goals, depends on the sales team hitting their numbers. It could be that their sales reps know how to prospect effectively. A sales rep uses the information (i.e.,

Data 246

Data Prospecting Strategy Cold Calling 246

Sales and Marketing Management

DECEMBER 2, 2020

Jim Kruger, chief marketing officer at Veeam Software , a developer of disaster recovery and intelligent data management software, predicts three key . . As we move into 2021 and beyond, many events will stay virtual not only because of continued safety concerns, but also as a result of lessons learned in 2020.

Marketing 176

Marketing ROI Pivotal Travel 176

The Center for Sales Strategy

DECEMBER 16, 2021

Brand new, hot off the press, the 2021 Media Sales Report is now available for all to download! Tune in now or keep reading for a brief overview.

Analysis 106

Analysis Report Media Survey 106

Zoominfo

FEBRUARY 14, 2021

Point-in-time data is static. Live data is up-to-date. Which type of data is fueling your business? What is point-in-time data? Point-in-time data is what legacy data vendors provide. This issue stems from how data is collected — by using call centers instead of indexing websites and using A.I.

Data 162

Data Decision Maker Demographics Sales Qualified Lead 162

Sales and Marketing Management

OCTOBER 27, 2020

Author: Raul Perdigão Silva The spooky season is upon us, and as salespeople are preparing to look at the past year in review to prepare for 2021, there are common fears that salespeople are expected to grapple with. Fear that the length of the sales process will become longer and longer. Fear of missing quota (FOMQ).

Social Media 194

Social Media Quota Sales Qualified Lead Face-to-face 194

Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. . The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike.

Intent Data 244

Intent Data Intent Data Intent Signal 244

Zoominfo

JULY 26, 2023

For years, go-to-market leaders lived by the laws of growth through sales capacity. The B2B GTM Challenge Today The B2B GTM approach has historically been a highly technical but disjointed process, riddled with data silos and inefficient workflows. The mentality was simple: if you want to increase revenue, hire more salespeople.

Ideal Customer Profile 130

Ideal Customer Profile Data Scale Marketing 130

Zoominfo

JANUARY 11, 2021

Rather than schedule the 2021 version in March as originally planned, World Mobile Conference organizers chose to move the upcoming event to late June in anticipation of welcoming crowds in person again, all while promoting face masks and social distancing. Winter conference season won’t rebound in 2021.

Conference 162

Conference Tourism Hotels Face-to-face 162

Zoominfo

NOVEMBER 24, 2020

In the world of B2B, intent data is like gold. Well, maybe not actual gold and that’s because the benefits of B2B intent data go much further than a one-time increase in revenue. The point, though, is that intent data is an incredibly valuable resource to marketers, salespeople, and recruiters alike. It’s a win-win situation.

Intent Data 230

Intent Data Intent Data Intent Signal 230

Bigtincan

OCTOBER 13, 2021

This year at Medforce Connect 2021 commercial excellence and marketing leaders from Europe’s top Medtech companies dug into the State of Medical Technology Sales. The companies, including BD, Baxter, and Zimmer Biomet met to exchange ideas and get input for commercial and marketing priorities for the rest of 2021 and beyond. .

Face-to-face 105

Face-to-face Scale Consumer Sales Cycle 105

RAIN Group

MARCH 3, 2021

It's 2021 and now is the time to begin executing on your plan to blow the doors off your sales goals. But so much in sales has changed in the last year alone. To answer these questions, we looked across our sales research studies and pulled out 6 key ways Top Performers stand out compared to The Rest.

Sales Goal 114

Sales Goal Data Study Research 114

SBI Growth

SEPTEMBER 27, 2021

In today’s world, CEOs are having to make critical business decisions while being saturated with data, trends, and ever-changing technologies. With all of this conflicting or faulty information, how can you make sound judgments for your organization without the threat.

Data 309

Data Trends Ideal Customer Profile SalesForce 309

Sales Hacker

MARCH 5, 2021

Investing in buyer intent data is one of the best ways to differentiate yourself — now, more than ever. As we move into 2021, buyer intent data will help you gain ground on competitors and connect with prospects. The remote sales landscape is getting stuffy. How to Use Buyer Intent Data for Differentiation.

Buyer Intent 98

Buyer Intent Intent Data Intent Top of Funnel 98

Crunchbase

FEBRUARY 9, 2021

Here We Are 2021… One of the truths in sales is that repetitiveness is the path to oblivion, both for your company and your role as a manager. Let the data reveal the reality of your surroundings. Let the data reveal the reality of your surroundings. This is your starting point for 2021.

Data 98

Data Forecasting Ideal Customer Profile ACT 98

Zoominfo

FEBRUARY 14, 2021

Point-in-time data is static. Live data is up-to-date. Which type of data is fueling your business? What is Point-In-Time Data? Point-in-time data is what legacy data vendors provide. This issue stems from how data is collected — by using call centers instead of indexing websites and using A.I.

Data 130

Data Decision Maker Demographics Sales Qualified Lead 130

RAIN Group

FEBRUARY 17, 2021

If you want to generate the best opportunities and set yourself up for success in 2021, you need to prepare. And there’s no better way to prepare than by using data-backed findings on what’s working (or not!) for the most successful sellers.

Research 105

Research Groups Resources Data 105

Zoominfo

JANUARY 11, 2021

Rather than schedule the 2021 version in March as originally planned, Mobile World Congress organizers chose to move the upcoming event to late June in anticipation of welcoming crowds in person again, all while promoting face masks and social distancing. First quarter conference activity in 2021 trails the same period in 2020.

Conference 130

Conference Tourism Hotels Face-to-face 130

Zoominfo

JANUARY 18, 2023

The combination of our best-in-class business contact data and industry-leading software helps customers define their market, deliver their message, and close more deals. Our solution for these potential customers is ZoomInfo’s Community Edition (CE), which provides access to our business data and insights — at no cost to its subscribers.

Data 130

Data Promotion Nonprofit Scale 130

SBI Growth

FEBRUARY 16, 2021

Death by information overload—a theme and phrase we often hear in the age of information technology and big data. Decision paralysis is derived from the inability to process data. As digital evolution continues to push data volume and make market.

Data 207

Data Marketing Sales Analytics 207

LevelJump

DECEMBER 18, 2020

2020 threw everyone for a loop, and sales enablement was not untouched. Getting the right message to the buyer at the right time is mission-critical, and for some companies, it will define their survival in 2021. We’ve analyzed data from the field and gathered the top minds here at LevelJump to predict the top four shifts for 2021.

Sales Enablement 85

Sales Enablement Buyer Data Sales 85

Zoominfo

SEPTEMBER 14, 2021

These upgrades focus on three areas: Easier access to Chorus’ Momentum Insights feature Automatic transcription of calls from ZoomInfo Engage More accurate data feeding into Chorus The integrations help revenue teams develop stronger prospect and customer relationships, make better decisions, and win more business.

Data 130

Data Scale SalesForce Forecasting 130

SBI Growth

JUNE 21, 2021

It is the middle of 2021. Your numbers are not where you want them to be, sales productivity is decreasing, your sales team is asking for. Half of the year is in the rear-view mirror, and COVID is still looming.

Conversion 326

Conversion How To Sales Research 326

Zoominfo

DECEMBER 11, 2020

Job seekers face a new workplace in 2021 that reflects the harshness of the prior year. To guide you through the recruitment data ZoomInfo has collected, check out the following questions that job seekers can contemplate as they ponder a new position or career change. Want to work from home or have greater flexibility?

Nonprofit 130

Nonprofit Hiring Marketing Face-to-face 130

Sales Hacker

FEBRUARY 18, 2021

Sales leaders and trainers (and their marketing counterparts) spent 2020 trying to figure out how to translate in-person conferences into compelling, engaging virtual events. And because COVID-19 still hasn’t gone away, sales conferences are still taking on a virtual format. 9 sales conferences and events to attend in 2021.

Conference 104

Conference Sales Enablement Networking B2B 104

SBI Growth

FEBRUARY 2, 2021

Sales leaders are all inundated with a significant amount of data. The ability to draw insights from data (and act on these insights) is a key capability that separates winners from losers. Working with sales leaders across a wide range of.

ACT 149

ACT How To Data Sales 149

Hubspot Sales

MARCH 30, 2021

Not only do buyers now prefer remote sales interactions, but they're also more than happy to make large purchases online — a trend that has sellers embracing and investing heavily in digital sales and prospecting to keep up. In this post, you’ll learn the differences between first-party intent data and third-party intent data.

Intent Data 106

Intent Data Buyer Intent Intent Top of Funnel 106

Zoominfo

AUGUST 5, 2021

Here at Chorus, we parsed a lot of data in 2020. Among many takeaways — about sales enablement , forecasting , hiring , and more — one thing was certain: Sales has changed a lot since the pandemic began. That’s why putting plenty of focus on sales enablement will be crucial for 2021. Equip Your Reps with Knowledge.

Sales Enablement 130

Sales Enablement Webinar Metrics Top of Funnel Strategy 130

Revegy

JANUARY 8, 2021

Forecasting is a must for any sales organization. When projecting 2021 revenue growth, you need to ensure your sales team’s forecast is accurate to ensure the company is budgeting properly. For example, a forecast will account for seasonality within the sales. 3 Tips to Improve Sales Forecasting Accuracy.

Forecasting 119

Forecasting Revenue Sales Forecasts Account 119

Highspot

MAY 20, 2021

SEATTLE, May 20, 2021 /PRNewswire/ — Highspot , the sales enablement platform that increases the performance of sales teams, today announced its Spring ’21 release, delivering robust enterprise capabilities that help companies build a scalable, repeatable revenue engine. Are reps executing the strategy?

Government 98

Government Enterprise Enterprise Report 98

SBI Growth

JANUARY 26, 2021

Back in the fall, my colleague Tony Erickson wrote about the unique challenges of planning for 2021 and referenced the need to make smarter bets, and used casino imagery to drive the point home. Included in that article was a.

Revenue 149

Revenue Data Leads Marketing Qualified Lead 149

Allego

DECEMBER 17, 2020

One big takeaway for Allego: Sales enablement’s moment has arrived. That’s because in 2020, the business of sales was completely disrupted. Equipping sales teams with the content, skills training, knowledge, coaching, and tools to effectively sell your product or service is essential to survive and, hopefully, grow.

Hiring 93

Hiring Sales Enablement Coaching Video 93

Nimble - Sales

NOVEMBER 18, 2020

This traditional tool is vital for all marketers who want to increase their revenue in 2021 and build a strong customer base. There are new trends and data that brands […]. The post How to Nail your Email Marketing Strategy in 2021 appeared first on Nimble Blog.

Email Marketing 110

Email Marketing Strategy Marketing Travel 110

Vendor Neutral

APRIL 9, 2021

Incorporating Data. to Dramatically Impact Your Sales Strategy. April 22, 2021 1 pm EST 10 am PST Webinar. Whatever your vertical or industry, your business can dramatically benefit from using data in your sales strategy. Use common metrics to ensure all departments are speaking the same “data language.”.

Webinar Metrics 98

Webinar Metrics Data Strategy Forecasting 98

Hubspot Sales

MARCH 29, 2021

Here, we've compiled a list of some of the most pressing issues many entrepreneurs will have to face in 2021 with some tips on how to overcome them. And while those roadblocks might be troubling, they're not necessarily insurmountable. Let's jump in. Challenges Entrepreneurs Will Face This Year. Finding Mentorship.

Face-to-face 126

Face-to-face Data Guarantee Banking 126

Crunchbase

JANUARY 26, 2021

Every year in the sales industry brings new trends and processes for business leaders to consider. Over the last few decades, we’ve seen the rise of everything from e-commerce, to virtual reality sales. Here’s what we discovered for 2021. Here’s what we discovered for 2021. Channels in the sales playbook are evolving.

Trends 98

Trends Social Media Discount Decision Maker 98