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Go retro for important prospects

Sales 2.0

My recommendation is go buy yourself some of these old fashioned retro note cards with your name on it. Buy yourself 50 of these cards and when you’ve got an important prospect through a handwritten note into your prospecting mix. Do you use business letters or handwritten notes in your prospecting? Conduct a test.

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Go retro for important prospects

Sales 2.0

My recommendation is go buy yourself some of these old fashioned retro note cards with your name on it. Buy yourself 50 of these cards and when you’ve got an important prospect through a handwritten note into your prospecting mix. Do you use business letters or handwritten notes in your prospecting? Conduct a test.

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Chairs are Dead—and Other B2B Marketing Hogwash

Pointclear

In 2015, I wrote this blog for Sales & Marketing Magazine: Dead is Dead (in Sales & Marketing). It seemed like, suddenly, a lot of things were dying: cold calling was dead; telephone prospecting was dead; outbound marketing was dead … many said that even marketing was dead. Maybe I was just sensitive.

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Do you need an Enterprise Selling Plan (ESP)?

Sales 2.0

I showed in my last blog post that the big guys have the money. He is cartoonist and sends cartoons to his prospects but our mutual friend Dan Waldschmidt sends swords! Old-fashioned letters and handwritten notes : I have never sent anyone a sword but I have had a lot of luck with the mighty pen.

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LinkedIn Prospecting Messages: How to Nail One [+ Templates]

Hubspot Sales

LinkedIn provides access to an ocean of prospects and some valuable insight into what makes them tick — but connecting with them is a struggle in itself. Prospecting on the network is every bit as tricky as it is potentially productive, and if you want to do it effectively, you need to master the art of the LinkedIn sales message.

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Is Email the Best Way to Engage With an Audience?

Smooth Sale

However, the middle and bottom of the funnels, such as product comparisons and in-depth conversations, are to be private with prospects and clientele and not to be used on social media. Emails are, in comparison, a far more effective solution for building a relationship with a prospect or customer.

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“The Human Has To Make The Jump Shot”

The Pipeline

Back to our regularly scheduled blog. Sure, everyone coaches, or so they say, it’s fashionable. It’s great to have all this data, but what is the point when reps and organizations don’t know their own data. As a complete aside, isn’t it interesting that people who say sales is not a numbers game, love being data driven?

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