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Why Imagineers, not Engineers- Will Change Business Today

Fill the Funnel

Almost every journal you read or website you visit seems to be full of variants stating “why it should be important to you” and “how your business will be at risk” if you’re not doing something specific. The post Why Imagineers, not Engineers- Will Change Business Today appeared first on Fill the Funnel. But doing what?

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Do Sales Enablement Professionals Need Selling Experience?

Partners in Excellence

A reader wrote me, “Dave do you think sales enablement professionals need selling experience?” ” It’s a follow on to many of the discussions about “Do sales managers need sales experience?” ” If you are an engineer, would you ever trust a seller who had no engineering experience?

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Welcome, Gen A: The Age of Automation for Sales and Marketing is Here

Zoominfo

Yet a similar phenomenon has already happened with another technology: sales and marketing automation. . But more than 30 years later, we are still talking about these same productivity gains — and automation remains elusive for many sales and marketing teams. Why has automation failed to gain traction despite its obvious promise?

Marketing 252
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The Age of Automation for Sales and Marketing is Here

Zoominfo

Yet a similar phenomenon has already happened with another technology: sales and marketing automation. But more than 30 years later, we are still talking about these same productivity gains — and automation remains elusive for many sales and marketing teams. Why has automation failed to gain traction despite its obvious promise?

Marketing 130
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Pitch – Please!

The Pipeline

Despite the talk, the training, the tools, and everything else sales people have been exposed to and have access to, it is still interesting (disappointing) how fast most sellers, even those who hit quota, will resort to product in a sale. Which is why pitching product, or features, or even ROI’s lead to longer sales.

Journal 192
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“Why I’m So Interested In Selling,” Gus Maikish

Partners in Excellence

They were Systems Engineers, very technical people. In 1972 IBM was doing on campus interviews for sales people. Once I started at IBM I saw very quickly that IBM SEs were really smart but the company revolved around the sales people. It was the sales reps who called the shots and made the money.

Banking 77
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45 Top YouTube Channels for Marketing Professionals

Zoominfo

The concept of using a search engine to learn about a certain topic or find an answer to a question isn’t new. For this reason, we recently published comprehensive lists of helpful YouTube channels for recruiters and YouTube channels for sales professionals. Featured Video: A T-Shirt Design Mistake that Kills Your Sales.

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