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3 Skills for Influencing the Customer’s Thinking

Sales and Marketing Management

Research from The Journal of Corporate Finance shows that CEO tenures have halved over the past two decades. With so many powerful influences weighing on the customer’s psyche, modern professionals need sales training that empowers them to enter the sales dialogue with an equally strong set of influential tools.

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How Social Media Influences Market Reach

Increase Sales

For any business from the smallest to the largest, market reach is essential. This is why marketing is the first phase of the 3 Phase Sales Process. To achieve this essential component for business growth and business success is 100% connected to marketing one’s message. Slow and Steady Wins the Market Reach Race.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

Today we’re closing out this three-part series with a post for our marketing audience. So, if you’re on the hunt for new marketing resources, look no further. 1. Marketing 360. The Marketing 360 YouTube channel offers a wide variety of high-quality video content. 2. Duct Tape Marketing. Go check it out!

Channels 220
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How to Land That Make-or-Break Meeting and Achieve Massive ROI

Nimble - Sales

This ongoing series of influencer webinars is intended to help you become better, smarter, and faster. In this webinar, Nimble CEO Jon Ferrara is joined by hall-of-fame nominated marketer and Wall Street Journal cartoonist Stu Heinecke.

ROI 137
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45 Top YouTube Channels for Marketing Professionals

Zoominfo

If you’re on the hunt for new marketing resources, look no further. The philosophy behind this channel reads as follows: Smart entrepreneurs who want to thrive in today’s marketplace must master the fields of psychology, marketing, and human behavior. Billy Gene is Marketing Inc. Today’s blog post is for you! Go check it out!

Channels 100
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Allego Welcomes Heather Moses as Chief Marketing Officer

Allego

Allego is happy to announce that Heather Moses has joined the company as chief marketing officer (CMO) to drive the next chapter of the company’s growth. Heather brings almost 15 years of experience in the marketing industry. in Journalism from Northeastern University. This approach influences the way the product is developed.

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Letting Others Shine Can Get You Sky-High Referral Rates

Sales and Marketing Management

Word-of-mouth marketing is hard to get, but brands that foster a strong emotional connection between themselves and customers tend to receive three times more than brands that don’t, according to a 2016 study published in the Journal of Global Scholars of Marketing Science. A company’s size has nothing to do with its influence.

Referrals 219