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The Office As a Recruitment Tool

Sales and Marketing Management

The Wall Street Journal reports that Skift Inc., Jonathan Webb, vice president of sales and marketing at KI, a Wisconsin-based office furniture and design company, says millennial and Gen Z workers value the community and collaboration that come with a common office space. The office as a recruitment tool. Webb told Monster.com.

Tools 194
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IBM Study Cites 4 Key Traits of the New Midmarket Sales Professional

Score More Sales

Employees, including sales professionals and sales leaders in midmarket companies will need to have four main traits to be competitive in the workforce according to the 2012 IBM Global CEO Study. The study was published today with 226 midmarket companies participating – we are just focusing on the midmarket CEOs for this post.

Study 198
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The 14 Tools You Need to Nurture Your Dream Clients

Anthony Iannarino

Stringing together the 14 tools you need to nurture your dream clients will allow you to become known as someone worth a meeting. The Phone : You may not have expected this tool to be first on the list, but it belongs here. But if your company creates relevant, compelling content, you have an excellent tool for nurturing relationships.

Tools 89
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Getting Culture Right: Five Lessons for Merger Success in the Sales Department

Sales and Marketing Management

Author: David Sill In August 2017, the DiscoverOrg sales team was working at top speed, well aware that Q4 was right around the corner, when our CEO announced the acquisition of a formidable competitor, RainKing. A sort of panic set in: this meant merging two sales teams that had been accustomed to going head to head. It isn’t easy.

Hiring 176
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Setting Your Strategic Direction

Sales and Marketing Management

In a study of 89 companies, the biggest difference between the groups with superior profit and sales and the laggards was agreement with the statement, “strategic planning in our enterprise has led to an improved competitive position.” Brevity can also be a powerful tool in setting strategic direction.

Journal 237
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Do Sales Enablement Professionals Need Selling Experience?

Partners in Excellence

A reader wrote me, “Dave do you think sales enablement professionals need selling experience?” ” It’s a follow on to many of the discussions about “Do sales managers need sales experience?” Or whether it’s providing the right training, tools, content, programs or processes.

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6 Reasons Sales Professionals Love Keenan the Sales Guy

Zoominfo

If you’re one of the few sales professionals who’s never heard of Keenan the Sales Guy, here’s a little introduction. Keenan is the self-described CEO/President and Chief Antagonist of A Sales Guy Inc. With more than 20 years of sales experience, Keenan has influenced, learned, and shaped the world of sales.

Journal 171