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TV Broadcast Advertising Drives 60% of Viewers to Research Online

SalesFuel

TV Broadcast Advertising Drives 60% of Viewers to Research Online TV has the Furthest Reach According to a study by TVB , TV broadcast advertising has the highest reach of all ad types. minutes Radio: 57 minutes Email: 56 minutes Again, a lead of one hour and 55 minutes is not insignificant.

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Quick Tips to Help Digital Marketer Clients Avoid Being Cancelled

SalesFuel

According to a study by IAS , 82% of consumers agree that it’s important for content surrounding online ads to be appropriate. It Starts with Where Your Client’s Ads are Placed What to Avoid Before you dismiss cancel culture as something only certain demographics participate in, there’s something you should know. What does that mean?

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Kevin Bacon and a Unique Way to Crush Lead Generation

No More Cold Calling

Six Degrees of Separation” is a theory posited by psychologist Stanley Milgram in a 1967 study, for which 296 volunteers from Boston and Nebraska attempted to get a document to a Massachusetts stockbroker using only their acquaintances. What about others who share the same political agenda or passion for travel or sports?

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Meet the Spiff Team: Chapter Seven

The Spiff Blog

In his free time, Kevin loves to hike, bike, play sports and video games, and rockhound. Yasmine Yacut, Social Media Specialist. She has experience in campaign ideation, social media, and executing content ideas where she brings ideas to life in her work and her other creative outlets on social media.

Meeting 72
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What Sales Leaders Can Learn From Deion Sanders

Janek Performance Group

In sales and sports, the difference between victory and defeat often depends on leadership. Deion recognized that persistent underperformance creates a culture of accepting mediocracy for teams, both sports and sales. His reply was, “Study and prepare. Sanders’ first three months were all about talent acquisition.

Hiring 62
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15 Science-Backed Tips for Making Better Sales Calls

Hubspot Sales

Just like sports, the use of science to develop elite performers also applies in sales. In sports, much of the science focuses on the athlete: genetics, biomechanics (movement techniques, training regimen), nutrition, and psychology (for mental toughness, behavioral modifications, and positive visualizations). Make it About You Too.

Call-back 145
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Our “Attention” Problem

Partners in Excellence

Whether it’s emails, phone calls, text messages, alerts that pop up on our screens, colleagues at work (this has changed a little since WFH), social media. Various social media platforms limit how much we can engage–Twitter limits us to 240 characters, TikTok limits us to 60 seconds.