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Taking Customer Service from Cost Center to Profit Center

Sales and Marketing Management

retail, restaurants, medical devices, chemicals), I consistently find that what creates loyalty is the absence of perceived risk. Loyalty does not come by “delighting” them or “exceeding their expectations.” These customers speak about inconsistency - sometimes they have a very good experience, other times they do not.

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The Art of Sales Conference – Toronto on January 26th, 2015

The Pipeline

Yes it is that time of year again, time for the Art Of Sales in Toronto, and while January may seem a bit away, it’s not, and now is the time to plan ahead. Not only that but readers of The Pipeline can take advantage not only of promotional pricing, but the Early Bird pricing in effect until December 5th, 2014. Location: .

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CMO: Sales People are Cavemen

SBI Growth

If you are like most CMOs, here’s the problem: You’re way ahead of Sales. The competencies required by Sales for Marketing to be successful are just not there. Does the CSO/VP of Sales even understand how Marketing works? Something needs to change for sales to benefit from your marketing programs. Sales people are simple.

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Leveraging the Pygmalion Effect to Motivate Customers

Janek Performance Group

In B2B sales, motivation often drives engagement, satisfaction, and, ultimately, success. Our blog Leveraging the Pygmalion Effect to Transform Sales Teams discussed how this concept can motivate and inspire sellers. They note 71% of B2B buyers say most sales interactions feel transactional. Salesforce research offers insights.

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7 Must-Have Automated Documents for Sales Success

Learn why automating your documents is key to sales success. Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation.

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The Objective Seller #webinar

The Pipeline

Yesterday on this blog, I wrote about sellers who drive commerce for their buyers have greater success than those who just drive sales. Date: July 17, 2014 at 1:00 PM Eastern. Sales Execution Selling to Executives Tibor Shanto' The Objective Seller Webinar. ” – Aous Shakra.

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Nonstop Sales Boom on Your Sales Management Guru

Engage Selling

Nonstop Sales Boom received a raving review by Ken Thoreson on Your Sales Management Guru! Also, don’t forget to vote for Nonstop Sales Boom for Top Sales Book 2014 in the 2014 Top Sales Awards! Have you picked up your copy of the book yet?