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Artificial Intelligence for B2B Sales & Marketing: Reality vs. Hype in 2018

DiscoverOrg Sales

What can we actually expect from AI in the sales and marketing technology in 2018? But unless you’re directly working on AI, your ideas of AI likely come from watching IBM Watson beat the Jeopardy world champions in 2011 – or when, in 2016, Google’s AlphaGo defeated a world champion at the ancient Chinese game of Go.

B2B 150
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5 Skills Every Sales Development Rep Needs to Master in 2018

Hubspot Sales

SDR/BDR Skills for 2018. We’re about to turn the corner into 2018. Here at HubSpot, we've had some exciting product updates to the marketing & sales platforms as of January 2016. I participated in Basho sales training several years ago, and one of the trainers made a simple comment that stuck with me.

Hubspot 141
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A Marketer’s Guide to European Union (EU) Privacy Laws

Zoominfo

Even though the General Data Protection Regulation (GDPR) went into effect in 2018, data collection and processing can still leave marketers feeling uncertain. Adopted in 2016 and enacted in 2018, the GDPR was created to improve data collection, processing, and usage. Well, now we need to add a fifth P to the mix: privacy.

Campaigns 130
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Top 10 sales management books every sales manager must read

Salesmate

Published – May 2016. Published – June 2016. Published – January 2016. Trish Bertuzzi is one of the world’s leading experts on sales training and development. Published – August 2018. Published – November 2016. Published – April 2016. Sales Manager Survival Guide.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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Create Massive Leverage with the Last Week of 2018: 15 Experts Show You How to Master 2019 Now

Hyper-Connected Selling

Offices are half empty, customers are hard to get in touch with, and in 2018 it’s a weird, 3-day work-week. We’re also going to start using Watson Personality Insights to build training for our internal teams.” ” Grow in 2018. Tracking it will help save time that will allow us to focus on other areas.

Hiring 99
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Fueling Sales: What Helps Top Companies Grow

Pipeliner

Though no planning or training could have prepared any organization fully, those that could quickly adjust to their salespeople working remotely work had an advantage. Yet building sales capability involves more than just implementing training programs. 54% actively designed training programs. Invest in Technology.

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