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Marketers: Beware of These B2B Display Advertising Mistakes

Zoominfo

Although B2B display advertising isn’t an exact science, enough experimentation can teach you valuable tricks of the trade. Top Display Advertising Targeting Mistakes Getting your audience right is paramount to increasing conversion rates and spending efficiently. Yet marketers often struggle with this crucial step.

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How to Use Your Social Media Channel for More Sales

Sales and Marketing Management

Author: Kostas Chiotis Consumers are becoming increasingly swayed by social media posts when it comes to purchasing a product or service, making it a great platform for sales. Increasing sales via social media content, campaigns and outreach is really important part of a marketing strategy these days. Create interesting content.

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10 sales pitch ideas and examples to boost your close rate

Nutshell

A sales pitch is a concise, persuasive speech that explains what your product is, communicates its value, and encourages the customer to make a purchase. In this post, we’ll look at 10 sales pitch ideas that will help you create your own. In this post, we’ll look at 10 sales pitch ideas that will help you create your own.

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Taking the Lead: Why Q4 Is the Time for Small Businesses to Get Aggressive

Sales and Marketing Management

Sales and marketing teams have been slashed, and pipelines are running dry. Old Sales Funnels Are Drying Up. A SalesHacker survey of a variety of sales professionals highlights the depth of the issue. B2B Sales Operations Are Changing for Good. This proactive mentality is essential going forward.

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What Is Economy Pricing? (& How Can You Leverage It?)

Hubspot Sales

One of the most common examples of economy pricing happens on an airplane. Airlines advertise first-class seats as a premium experience. Outside of air travel and the actual economy, the word economy rarely comes up, but this tactic applies in many sales businesses ranging from retail to the food industry.

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Culture vs. Quota: How the ‘Great Resignation’ is Changing Sales

Zoominfo

The apparel retail sector, for example, suffered employee attrition rates of almost 20%, along with fast-food and specialty retail (11%), casual restaurants (10%), and general and grocery retail (9%). For example, in the aerospace and defense sector, SpaceX had employee attrition rates of more than 21%, compared to 6.2%

Quota 100
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Quick Tips to Help Digital Marketer Clients Avoid Being Cancelled

SalesFuel

One of the most famous examples of cancel culture happened to a popular children’s author after they made a transphobic post on Twitter (now X). 50% of consumers will recommend a brand that advertises next to appropriate content. Another 45% say that they’re likely to engage with brands that post ads near appropriate content.