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A Short Note on Your Next Decade

Anthony Iannarino

The Next Ten. As we go barreling headlong into a new decade, I am deciding exactly what that next ten years is going to hold for me (at least as it pertains to the things that are in my control). If you don’t decide what you want, you won’t manifest those things in your life. Today, my focus is elsewhere.

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9 Data-Driven Ways to Use Generative AI for Marketing

Zoominfo

Early successes we’ve noted include assistance in analyzing campaign performance, creation of email sequences that reflect the company brand, and the summarization of core content into derivative assets, such as video scripts and social media posts. billion in the next 10 years. Think of the problem like a simple recipe.

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5 Examples of Memorable B2B Direct Mail Campaigns

Zoominfo

As a video production company that sells to other businesses, we have been doing B2B outreach for almost a decade. The catch was, we removed a set of pliers from each toolbox, and sent a message which read, “Something missing from your marketing toolkit? Direct mail is one of the very first outreach strategies employed by businesses.

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The Top 35 Sales Podcasts for Sales Professionals

Zoominfo

According to the iTunes show notes for this podcast, here’s what you can expect, “Today’s buyer is more informed and more skeptical when it comes to buying. Whether you’re just getting started in your sales career or you’re a seasoned veteran, this podcast is designed to help take you to the next level. Listen here.

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45 Top YouTube Channels for Marketing Professionals

Zoominfo

As we regularly remind readers on the ZoomInfo blog—the inception of the Internet brought about the sharing of information at a never before seen rate. Today’s blog post is for you! And, according to the Social Triggers TV show notes, that’s exactly why you should check out the videos on this channel. 1. Social Triggers TV.

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What Do You Sell, Who Do You Sell It To and Why Everyone Has to Have The Same Answer

Pointclear

Today you’ll learn why lead definition is important and why you, as the CEO, need to be involved in building your own universal lead definition: Shortly after I started PointClear I worked with a company that blew through $100 million because marketing was selling to one audience and sales was selling to another. Define what a lead is.

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How Not to Waste This Crisis

Anthony Iannarino

Maybe you were disciplined enough to plan your weeks ahead of time, block your calendar for what’s most important, and working towards your goals with high intention. It’s never a wrong time to do an accounting of your life, but there is never a better time than using a crisis to create a point of departure.

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