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Revolutionize The Customer Experience With Sales And Marketing Alignment

Sales Gravy

Delivering A Next-Level Customer Experience In this Sales Gravy Podcast, Jeb Blount talks to Clare Dorrian, SugarCRM's CMO, about putting people first, building human connections, and prioritizing the customer experience in a saturated market. In a highly competitive market, differentiation is key.

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Introducing a Better Go-to-Market Playbook

Zoominfo

Just as sports teams use playbooks to map out potential in-game scenarios, the best go-to-market (GTM) teams rely on playbooks to map out their revenue-generating strategy across sales and marketing. Plenty of companies have sales and marketing plays, but not all plays are created equal. What is a Play?

Marketing 130
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How Stand-Out Channel Marketing Content Empowers Partners and Boosts Revenue

Allbound

So how do you make your channel marketing content stand out – and help your partners understand the complex art of getting it out at the right time? They can support you in creating a channel marketing game plan optimized for this new sales frontier. A good PRM solution makes it easy to help reps become marketing gurus.

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Sales Talk for CEOs: From Law to Leadership: Clate Mask’s Journey to CEO of Keap (Ep116)

Alice Heiman

” Discussing the strategic evolution from Infusionsoft to Keap, Clate offers a candid lesson on market alignment: “ We learned the hard way that our strength lies in serving businesses that are ready for automation, not just anyone. It’s about harnessing every experience to propel your company forward.

Scale 62
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How to Harness the Roaring Trend of Animal-Inspired Workouts

Hubspot Sales

You can take care of the logistics and marketing. Humans Want to Exercise with Animals To channel our inner beasts during a workout, sometimes we need said beasts (reads: puppies) to be there and cheer us on. Some sports enthusiasts would even take their pups to wilder adventures (safely). One puppy pilates session got 1.5m

Trends 89
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Sales Talk for CEOs: 3 Mindsets Every CEO Must Develop in Their Business with Maria Nordstrom (S1:E12)

Alice Heiman

Watch the podcast below or on our YouTube channel. 8:24] Knowing CEO skills, playing the sport, and understanding the fans. [10:57] 30:35] Keeping sports stakeholders engaged during the pandemic through innovative thinking. 8:24] Knowing CEO skills, playing the sport, and understanding the fans. [10:57] About Our Guest.

Sports 136
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How Tesla Is Threatening An American Sales Tradition

SBI Growth

Their sleek sports car flipped the stodgy perception of the electric vehicle. The dealership is an example of the indirect sales channel. Not all indirect channels are bad. Fast food and department stores are two examples of successful indirect channels. To engage in markets and geographies previously out of reach.