The Science of Basic Selling Skills
Bernadette McClelland
JANUARY 20, 2018
And the basics of selling are….? It’s a question I’ve asked a couple of times in workshops and online, and it’s a question that was triggered by a few ‘posts’ I read, stating that. Somehow, focusing on ‘closing skills’ doesn’t seem enough. salespeople today don’t execute on the basics. We would hope!! There is a gap.
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