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Think Like a Sales Rep. Act Like a Marketer. React Like Customer Service.

Sales Hacker

They do their own research via Google, blog posts, and customer reviews. By the time a prospect today talks to a sales rep they are already more than halfway done with the buyer journey. The new breed of salesperson will think like a rep, act like a marketer, and react like customer service. Lifestyle marketing.

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What’s the Best Way to Convince a Local Business Client to Implement Social Media Marketing?

BuzzBoard

Revealing the power of social media marketing for local businesses In an era dominated by digital connectivity, the power of social media marketing is undeniable. Harnessing its vast potential can prove advantageous for any local business willing to move beyond traditional marketing strategies and delve into unexplored areas.

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How to Use Battle Cards in Your Sales Process [Templates]

Hubspot Sales

Sometimes, you’re miles ahead of your competitor on pricing, features, and customer service. Other times, you’re not — and it’s better that both you and your prospects are aware of those shortcomings. Sales battle cards can be utilized as a comparison to one of your competitors, or as a comparison to multiple competitors.

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HubSpot is too expensive: Saving money on software without losing features

Nutshell

HubSpot charges way more than its competitors—sometimes ten times as much—even though it often gets trounced in head-to-head comparisons. ” HubSpot has been around since 2006 and is a frontrunner in the marketing space. If you’ve ever Googled any sales or marketing tips, you’ve more than likely seen its content.

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The quick guide to creating competitive sales battle cards

Close.io

Which features are more likely to convince a prospect to buy? In short, sales battle cards are comprehensive but concise pieces of essential information that your reps can refer to when talking with prospects. Having sales battle cards enables reps to respond quickly and convincingly to the questions that their prospects ask.

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Got Analytics? Becoming a Data-Driven Marketer

SugarCRM

With endless businesses springing up around mining and making sense of it, it’s an easy comparison to make. From a marketing perspective, leveraging data helps accurately track campaign performance, identify new market opportunities, and understand leads and customers in high fidelity. Enhanced Customer Clarity.

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Zoominfo Competitor – Lead411 vs. Zoominfo

Lead411

When searching for a reputable data provider, you may come across a comparison between two of the top B2B data providers available: Lead411 and Zoominfo. Here are some of the biggest concerns customers have when comparing Zoominfo to Lead411. Addressable Market. Customer Service/Support. Addressable Market.