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The One Competitive Advantage Not Being Commoditized

Anthony Iannarino

Salespeople and sales organizations work very hard to differentiate themselves and their offerings as a way to create a competitive advantage. Few would dare to describe their people as their competitive advantage, even when it is true. When your competition zags, you should zig. Caring is Expensive. Essential Reading!

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5 Stellar SaaS customer service tips to reduce churn and build loyalty

PandaDoc

Whatever sector you’re in, in order to succeed you need to offer a combination of excellent customer service , high-quality products, and genuine value for money. As a matter of course, this involves keeping a watchful eye on what your rivals are doing to help you glean a crucial competitive advantage.

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How To Outperform Competitors’ Sales Teams With Competitive Selling

Crunchbase

The world of B2B sales is nothing short of competitive. In today’s digital landscape, businesses have more ways to connect with customers and convince them of their product’s value than ever before. So how can businesses ensure customers are choosing their product instead of a competitor’s? What is competitive selling?

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Unique Selling Points in Local Business Proposals: Stand Out Strategies

BuzzBoard

To prosper in this intensely competitive market, it’s critical to demonstrate a unique advantage—this is where USPs shine. Your digital marketing agency’s USPs could span specialized industry expertise, proprietary technology, exceptional customer service, or competitive pricing.

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3 Important Ways Account-Based Sales Teams Can Stay Relevant

No More Cold Calling

Here are three ways to guarantee sales leads for your B2B sales team. It used to be that you were at the top of your prospecting game if you targeted the Holy Grail of markets: software, semiconductor, manufacturing, professional services, networking, mobility, biotech. Don’t rule anything out, not even your competition.

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These Stakeholders Can Sabotage Your Sale

SalesFuel

If you let these opponents run roughshod over the deal, you’re nearly guaranteed to lose,” writes HubSpot’s Aja Frost. According to SalesFuel’s Voice of the B2B Buyer , over one-third of buyers say, “I am willing to pay a premium to buy from companies that provide a superior customer experience.”

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Do You Want Seven Proven Strategies to Achieve Total Business Success?

Smooth Sale

No one disputes that running a successful business takes hard work and dedication, but working hard alone may not guarantee success. We can define a core competency as any expertise or skill set unique to your company that gives it an edge against its competition and allows it to provide outstanding services or products to customers.