article thumbnail

Do You Realize the Advantages of SAP for Business Success?

Smooth Sale

Attract the Right Job Or Clientele: Do You Realize the Advantages of SAP for Business Success? NOTE: Gia Kessler provides today’s guest blog, ‘Do You Realize the Advantages of SAP for Business Success?’. The Advantages of SAP for Business Success. It is how SAP can assist companies in adapting to a more remote environment. .

SAP 78
article thumbnail

Marketers Just Want To Market: Here’s How

Sales and Marketing Management

The best marketing minds are like that – a marriage of seeming opposites that end up working together. Strategic marketers today must balance the right brain that controls creativity and intuition and the left brain that processes information logically and analytically. Here tonight,” he said, “we have apple and orange.

Marketing 219
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Going Beyond Marketing and Sales Alignment with Justin Shriber, Episode #97

Vengreso

We’ve all heard how critical it is for sales organizations to work on marketing/sales alignment, but my guest on this episode of #SellingWithSocial goes a step further to make the two a powerful combination that closes more deals. Learn how to go beyond #marketing #sales alignment to increase conversions. Be sure you listen!

SAP 100
article thumbnail

Top 6 SMB Tech Verticals to Watch Out for: A Review of the Prospering Market

BuzzBoard

People, Protection, and Performance take the center stage—IT-enabled better collaboration to support remote working models, greater need for safer storage as more transactions move online, and the requirement for scaling up customer experiences, now further fuelled by Artificial Intelligence (AI).

article thumbnail

The Importance of Branding in Today's B2B Customer Acquisition

SBI Growth

Later as a global CMO at SAP, he was the catalyst for SAP’s brand value rising $2.8B, or 46% during his tenure. You might remember ‘The Best-Run Businesses Run SAP’ series of campaigns that repositioned SAP from an exotic solution to significant adoption. We do not create marketing for the sake of marketing.”.

B2B 306
article thumbnail

PowerViews with Michael Brenner: The Battle for Customer Attention

Pointclear

My guest today is Michael Brenner, Vice President of Marketing and Content Strategy at SAP and Managing Editor for the SAP Business Innovation site. At SAP, Michael’s challenge is to transform social business and content marketing to reduce cost-per-acquisition of new customers. Sales is Still Important.

article thumbnail

Industry news: @ZuantApp Quantifies ROI for Event Marketers Worldwide; Kicks Off 2020 with Record Client Growth

SBI

Zuant Quantifies ROI for Event Marketers Worldwide; Kicks Off 2020 with Record Client Growth. Zuant , the award-winning mobile lead capture cloud solution, announces record client growth and event set-ups year-over-year since it’s launch in 2010. Zuant’s success is based on the very real need to quantify event marketing investments.

ROI 68