Allego

JANUARY 30, 2024

Create Engaging Content: Your sales training content must be engaging, relevant, and effective. Furthermore, you need a mechanism to reinforce these skills over time to prevent decay. Gen AI can help you create sales content , for example. It’s much more than creating a few webinars and quizzes. It’s a lot.

Training 105

Training Hiring Exercises Webinar Metrics 105

Allego

APRIL 30, 2024

In the competitive landscape of modern business, staying ahead requires more than just traditional sales tactics. Companies are just dipping their toes into this new technology pool, but those that do are seeing gains in productivity and revenue generation. This article originally appeared in Training Industry.

Sales Enablement 62

Sales Enablement Lead Rank Lead Scoring Analytics 62

BuzzBoard

JANUARY 2, 2024

In the rapidly evolving landscape of digital advertising, staying ahead of the curve is not just an advantage; it’s a necessity. It involves tailoring digital content and advertisements to individual user preferences with remarkable precision. Dynamic Website Content Hyper-personalization extends to the very fabric of a website.

Advertising 98

Advertising Advertising Examples ROI 98

Partners in Excellence

JANUARY 15, 2024

Many of our news feeds present content based on that which we have read and consumed in the past. Facebook, LinkedIn and other social channels are (in)famous for feeding us content based both on our interaction with the content and their insight into activity on other sites. In your social channels, search for different content.

Trends 132

Trends Channels Intent Maximizer 132

BuzzBoard

JANUARY 8, 2024

Elevating customer engagement within this landscape requires more than just transactions—it demands a personalized touch that resonates deeply with every small business individually and connects back to the local community they serve and thrive in. This ensures that customers receive content that is relevant and engaging at any given moment.

Customer 104

Customer Loyalty Small Business Small Business 104

Partners in Excellence

MAY 15, 2024

Just look at the corporate graveyards composed of companies that, for a moment had the hottest product in the markets. We can do even more in less time. And we make investments in all aspects of enablement, content, marketing programs, training and other things. But what does it mean to be a high performing organization?

Scale 130

Scale Fashion Face-to-face Social Media 130

Emissary

SEPTEMBER 27, 2021

Quarterly Business Reviews (QBRs) have been a mainstay for key account management for some time. But just a few years ago they—and for that matter, the whole customer success function—were the new kid on the block. Or maybe they ask you to just send along the material? And they were difficult to pull off.

Exercises 245

Exercises Demand Generation Agencies How To ROI 245

BuzzBoard

NOVEMBER 22, 2023

Did you know that 73% of consumers trust content created by generative AI? As personalization has already taken the center stage, ambitious marketers and sellers aren’t relying on pre-made templates to create content for any customer engagement. Businesses are no longer just seeking to sell, they’re striving to solve.

B2B 105

B2B Strategy Demographics Social Media 105

BrainShark

MAY 13, 2024

But that’s just scratching the surface. Now you can send yourself automated alerts that trigger when training content expires, so you know what you need to update, retire, or extend, keeping your learning library fresh and organized. Here’s a closer look at what you can do with Actions.

Follow-up 62

Follow-up Course Groups Remedy 62

Allego

MARCH 27, 2023

Using the Allego platform, our reps have recorded short videos—what we refer to as agile content—to help other salespeople. Read on to see why we’re “drinking our own champagne” and how agile content can help sellers improve everything from social selling to prospecting to digital sales rooms and more.

Collateral 118

Collateral Sales Enablement Social Selling Quota 118

Allego

JUNE 21, 2023

“It was the best of times, it was the worst of times, …” —Charles Dickens, A Tale of Two Cities Looking at what is happening in sales these days, one can’t help but feel a mix of excitement and concern. Forrester) Attention spans have dropped to just 8 seconds. This is where modern revenue enablement comes in, he said.

Revenue 118

Revenue SalesForce Hiring Face-to-face 118

SBI

FEBRUARY 1, 2018

Brad: KZO Sales develops your sales team into top performers with coaching, just-in-time learning, video role play, collaboration, content creation, & selling tools all in one place, all tied to your CRM. Personalize & humanize the selling process with custom and personal content.

Video 139

Video How To Demographics CRM 139

Hubspot Sales

JUNE 8, 2023

AI email assistants are here to help you manage your emails and drastically reduce time spent in the inbox. Emails are essential in business, but we can all agree that email management is a time suck. Emails take up a lot of unnecessary time. Here are just some of the benefits. Can I get a hallelujah? Plus, with 347.3

Tools 102

Tools Scale Hubspot Ideal Customer Profile 102

Allego

FEBRUARY 15, 2024

That’s because gen AI tools still need humans to create quality content. AI-enhanced tools act like digital assistants that automate processes and analyze content and data, allowing you to focus on more strategic functions and increasing your productivity. Advancements in AI have some people concerned. I understand that.

B2B 71

B2B Coaching B2C Tools 71

Allego

NOVEMBER 15, 2022

Last week, Forrester released the Forrester Wave : Sales Content Solutions, Q4 2022 and it’s official— Allego is a Leader for Sales Content. Allego is not first to market in the sales content space, but we know we have the best solution. The Future of Sales Content Solutions. Evaluating Sales Content Solutions Vendors.

Vendor 118

Vendor Enterprise Enterprise Sales Enablement 118

Allego

JANUARY 10, 2024

And within the sales process, gen AI provides continuous support, offering tailored content recommendations, offering up answers to key seller questions based on institutional knowledge, and offering next-step recommendations—to name just a few things. Then there’s the challenge of accessing and finding content.

Top of Funnel 71

Top of Funnel Social Media Revenue Buyer 71

Smooth Sale

MARCH 8, 2024

Let’s dive in and ensure your business doesn’t just dip its toes but goes full-on cannonball into the online pool! __ Taking Your Business Online Via Pixabay Get to Know the Digital Playground Before we jump in, getting a lay of the land is wise. It isn’t just about adding your logo onto a website and calling it a day.

Hiring 91

Hiring Influencer Analytics Sports 91

Smooth Sale

APRIL 3, 2024

You hoped you would have enough clients to stay afloat a while back, but now you are hoping for only a few more at a time. I had a vision but no time to give it attention. The next step is to include the approximate time each daily task requires on average to realize the time savings by hiring help.

Scale 162

Scale Outsourcing Services Hiring Social Media 162

SalesFuel

MAY 10, 2024

Social Marketers: These Tactics Will Get You Cancelled Inauthentic Clickbait Clickbait is a marketing strategy that “uses sensationalist, misleading, withholding, or deceptive content to entice clicks and drive page views.” Now, having super enticing titles isn’t a problem if you have the content to back them up. Instant cancellation.

Cancellation 52

Cancellation Marketing Ideal Customer Profile Social Media 52

Allego

JULY 26, 2022

For that time, learning management system (LMS) software was ideal for enterprise learning and development, including sales training. The top-down solution allows companies to store, deliver, and track content. A modern learning platform delivers: Agile content creation. Content that’s easy to access and use while in the field.

Competition 117

Competition Collateral Software Software 117

BrainShark

FEBRUARY 20, 2024

This process is referred to as timed vs untimed voice-over and will play a factor in how the script reader paces themselves while speaking. It’s important to consider the turnaround time for voice-over work, which can vary based on the size of the project and how hands-on you’d like to be in the process.

Outsourcing Services 62

Outsourcing Services Salary Distribution Churn 62

Allego

MAY 21, 2024

You’re constantly training and coaching sales reps, creating reinforcement learning, ensuring sellers have the right content, and helping them connect with customers and create personalized buying experiences. Real-time Feedback: No more waiting for post-call reviews. Being in sales enablement these days can feel like neverending work.

Coaching 62

Coaching Training Handbook Scale 62

SalesFuel

APRIL 19, 2024

This data loss needs to be made up for, and brands are updating their content marketing objectives to do so. New Content Marketing Objectives: First-Party Data Collection Cookie-Based Third-Party Data Isn’t Recovering If your client thinks data privacy is just a fad they can wait out, they’re sorely mistaken.

Objections 52

Objections Data Ideal Customer Profile Marketing 52

Pipeliner

MAY 20, 2024

Audience engagement is getting people interested in and interacting with your content, products, or services. An engaged audience is not just passively watching or reading your content but actively interacting with it. With this information you can tweak and customize your content or products to meet their needs.

Campaigns 52

Campaigns Customer Social Media Segment 52

Allego

JANUARY 24, 2023

Most salespeople spend only a third of their time selling. Two-thirds of your sellers’ time is spent doing manual tasks, including record keeping, data entry, lead management, searching for sales collateral and content, and tool management. How do you change that? 4 Strategies to Increase Sales Rep Productivity 1.

Webinar Metrics 117

Webinar Metrics Strategy Collateral Coaching 117

Partners in Excellence

FEBRUARY 2, 2023

It can generate endless amounts of well written content for email campaigns, blogs, and so forth. This is because human communication is not just about the words or information being exchanged, but also about the emotions, tone, body language, and overall demeanor of the person communicating. And, humans are imperfect.

Lead Rank 121

Lead Rank Advertising Advertising Intent 121

Smooth Sale

APRIL 23, 2024

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: How To Attract Investors to Your Business Excitement is yours as you announce your business; you’re excited about the future, and now you’re thinking, “Maybe it’s time to bring in the investors.” It’s not just about the cash—though let’s be honest, that part is significant.

How To 122

How To Hiring Networking Infusion 122

BuzzBoard

OCTOBER 3, 2023

Picture this—you’re not just targeting a faceless crowd; you’re engaging with individuals on a deeply personal level. This approach was considered efficient and time-saving… but only until now. The answer lies in hyper-personalization. Indeed, we have entered the era where digitizing everything is becoming a reality.

Lead Rank 105

Lead Rank Scale Sales Qualified Lead Demographics 105

Allego

APRIL 25, 2024

Adaptive Learning Technologies Adaptive learning technologies customize training experiences by dynamically adapting content, pacing, and support so that each learner receives the targeted training and interventions they need. Empowered employees keep businesses moving forward, and nothing fuels empowerment like personalized learning.

Handbook 62

Handbook Analytics Retention Motivation 62

Allego

FEBRUARY 13, 2024

And buyers’ want more from the content shared with them. Knowledge is trapped, and sellers can’t find content. Pillar 1: Knowledge Sharing Shine a light on the right sales stories to strengthen learning, content, and conversations. Buying teams are larger, sometimes having as many as 20 people on a team.

Revenue 62

Revenue B2B Scale Buyer 62

SalesProInsider

FEBRUARY 22, 2024

Your baseline of belief is stretched when you have success: A prospect signs the Agreement, you receive great feedback on the latest content you shared, a client lets you know how much you’ve helped them, and/or a COI makes a referral. That’s exactly what happens with your belief baseline and your ability to attract and convert clients.

Top of Funnel 126

Top of Funnel Lead Gen How To Lead Rank 126

Pipeliner

APRIL 25, 2024

Are you feeling like your APPEALING CONTENT is getting lost in the jungle of search engines??? You spend a significant amount of time writing awesome articles & blog posts, but … no one is seeing your hard work! You’ll explore 7 effective marketing & promotion hacks that will turn your content into a DISCOVERY MAGNET!!!

Promotion 52

Promotion Lead Rank Lead Scoring Engineering 52

Allego

MARCH 7, 2023

If you’re tired just reading that list, imagine how product marketers feel. They don’t have time or energy to waste. They Align Sales and Marketing Teams When marketing and sales teams are aligned , marketing is better able to create content that sales reps will use. Their real-world expertise ensures content is on target.

Marketing 115

Marketing Sales Enablement Collateral Microsoft 115

BrainShark

NOVEMBER 20, 2023

Sure, your go-to “Company Value Props” and “Product Overview” decks have valuable information for new employees or those just needing a refresher. Quick intro to Brainshark Modern Content Authoring Before we get into the “how-tos” here’s a quick overview of what Modern Content Authoring is for those who may not be familiar.

Video 62

Video Training Scale How To 62

BrainShark

NOVEMBER 20, 2023

Sure, your go-to “Company Value Props” and “Product Overview” decks have valuable information for new employees or those just needing a refresher. Quick intro to Brainshark Modern Content Authoring Before we get into the “how-tos” here’s a quick overview of what Modern Content Authoring is for those who may not be familiar.

Video 62

Video Training Scale How To 62