Pointclear

SEPTEMBER 27, 2012

My guest today is Dave Munn who has been President and CEO of ITSMA since 2000, having led ITSMA's global expansion to become the leading B2B marketing association for technology, professional services, and telecom companies. 2012 Trending: Significant Transformation for Marketing Groups. New marketing channels.

Social Media 170

Social Media Marketing Outsourcing Services Hiring 170

The Pipeline

APRIL 15, 2011

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. How Marketing Can Help Sales After the Handoff. Stored in Attitude , Communication , Guest Post , Lead Management , Marketing , Reputation 2.0 , execution. Your email address will not be shared. Sign up for our Email Newsletter.

Manticore 217

Manticore Pipeline Marketing Lead Rank 217

Tony Hughes

NOVEMBER 4, 2018

In the last few days I have been facilitating focus groups for a research study in Australia being conducted by The Eventful Group who are running a big CRM conference in Melbourne in July 2015. But CRM software quickly emerged as a burning issue and I made the comment that some research states 70% of CRM software implementations fail.

CRM 82

CRM Strategy Customer Epiphany 82

The Pipeline

JULY 29, 2011

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. Sales And Marketing Alignment In Terms Of Lead Generation In A 2.0 Stored in BANTER , Business Acumen , Guest Post , Marketing , Proactive , Productivity , Sales 2.0 , execution. Your email address will not be shared. August 2011.

Sales Qualified Lead 266

Sales Qualified Lead Pipeline Lead Rank Lead Scoring 266

Crunchbase

DECEMBER 6, 2021

There’s no shortage of paid and free sales prospecting tools on the market these days, all touting time-saving features. That means pre-screening and researching leads to make sure they can truly benefit from their product or solution. Because of the broad scope of prospecting, it requires varying sales and marketing techniques.

Ideal Customer Profile 111

Ideal Customer Profile Tools Prospecting Lead Rank 111

Sales Hacker

DECEMBER 29, 2022

So why did HBR declare the solution selling methodology dead in 2012? Buyers in 2012 had come a long way from the buyers of the 1980s. Chances are good they know what solutions are on the market — and have likely done an enormous amount of research on you and your competitors by the time you reach them. Absolutely not.

Solutions Selling 113

Solutions Selling Exact Buyer Sales Methodology 113

The Pipeline

AUGUST 5, 2011

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. We at Software Advice typically focus on sales force automation software , but we decided to broaden our focuse and see what is available on mobile devices to match the needs of a mobile sales force. When Sales Met Marketing.

Pipeline 275

Pipeline Hiring Travel Twitter 275

The ROI Guy

OCTOBER 22, 2011

Each year over 8,000 CIOs and IT Leaders gather in Orlando for Gartner’s Symposium and IT Expo to discuss the latest research from Gartner analysts, and the sessions are never short on predictions, insight and even controversy, all helping to shape the top IT priorities and investments for 2012 and beyond. Trillion in 2012 - [link].

Meeting 77

Meeting Consumer Lead Rank Lead Scoring 77

Vendor Neutral

AUGUST 25, 2021

While working for years at OpenTable on mobile payments, inventory management optimization and digital marketing products, she's always kept a focus on sales. Since 2012, his team at Membrain.com has collaborated with thought leaders and studied research to identify the success factors behind successful sales organizations.

Buyer 52

Buyer How To Webinar Metrics Journal 52

Hubspot Sales

OCTOBER 17, 2018

When I started selling HubSpot software in 2007, no one had ever heard of inbound sales and marketing. Because HubSpot provided a solution that was completely unique in the market, we had no competition from other companies selling the idea of inbound. But by that time, we had a sizable lead in the market.

Loyalty 102

Loyalty Inbound Skype Consumer 102

The Pipeline

JANUARY 13, 2012

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. I had a call from Bob, a director of sales with software company. When Sales Met Marketing. CNi Rapid Research. Community Marketing Blog. Sales and Marketing Loudmouth. Your email address will not be shared.

Pipeline 224

Pipeline Cancellation Sales Cycle Cold Calling 224

HeavyHitter Sales

NOVEMBER 5, 2010

Top 7 Critical Sales Trends for 2012. IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: The Real Story of Informix Software and Phil White: Lessons in Business and Leadership for the Executive Team. February 2012. January 2012. End the Sales & Marketing War-Harvard Business Review. Recent Posts.

Marketing 113

Marketing Lead Rank Lead Scoring Sales Cycle 113

LeadFuze

AUGUST 5, 2021

How to Make Sales and Marketing Meetings More Effective and Impactful. Leah Bell is the Content Marketing Specialist for SalesLoft. The Gist: G2 Crowd is a massive name in the software space. While you’re there, you can also benefit from the other organized topics from marketing to productivity and more. .

Top of Funnel 98

Top of Funnel Hiring Lead Rank Retail 98

The Pipeline

MAY 12, 2011

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. Magazine’s Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. When Sales Met Marketing. CNi Rapid Research. December 2011.

Pipeline 255

Pipeline Conference Cold Calling Hiring 255

The Pipeline

OCTOBER 3, 2011

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. A variation on the familiar “oh no, it is not the hardware, it’s a software issue” ya right. When Sales Met Marketing. CNi Rapid Research. Community Marketing Blog. Sales and Marketing Loudmouth.

Pipeline 227

Pipeline Customer Demand Generation Agencies Hiring 227

The ROI Guy

JULY 11, 2012

The better forecast was boosted by enterprise spending on public cloud services, projected to more than double over the next four years, from $109 billion in 2012 to $207 billion by 2016. Public cloud spending grew 20% in 2012, up from $91 billion just last year. growth in 2012, and continued underperformance comparatively into 2013.

Forecasting 77

Forecasting Telecommunications Scale Enterprise 77

Velocify

FEBRUARY 11, 2013

trillion messages sent worldwide in 2012 [1] , it’s no wonder that sweethearts and marketers alike are flocking to this communication channel, and salespeople are just beginning to understand its value. 1] Portio Research, Mobile Messaging Futures 2012-2016, 2012. [2] With an estimated 9.6

Leads360 109

Leads360 Unica Lead Rank Lead Scoring 109

Emissary

FEBRUARY 16, 2022

For tech sales and marketers, leveraging business insights in your account planning can make the difference in aligning your sales process to the buying process and ultimately closing the deal. Yet, as far back as 2012, Harvard Business Review declared “The End of Solution Sales.” Gain market advantage over competitors.

B2B 52

B2B Account Hiring Analysis 52

Zoominfo

OCTOBER 2, 2019

Founded over 100 years ago, International Business Machines (IBM) is a multinational computer, technology, and IT consulting corporation that manufactures and sells computer hardware and software, and offers infrastructure services, hosting services, and consulting services. Revenue: $131.4 Revenue: $280.5 Revenue: $51.9

Company 100

Company Ideal Customer Profile Lead Rank Lead Scoring 100

HeavyHitter Sales

NOVEMBER 3, 2011

Top 7 Critical Sales Trends for 2012. IT Sales Strategy: Software, SaaS & Hardware Sales. Martin: The Real Story of Informix Software and Phil White: Lessons in Business and Leadership for the Executive Team. February 2012. January 2012. " --Peter Riccio, Vice President of Mid-Market Sales, Taleo.

Penetration 123

Penetration Ideal Customer Profile Software Software 123

The ROI Guy

NOVEMBER 14, 2011

IT solution providers are quickly reacting to the pessimistic forecasts with a sales and marketing strategy rethink – trying to appeal to today’s more stressed and frugal buyer. As a result, several analyst firms have dropped their spending outlooks, and are predicting tight IT budgets for the New Year. But the news is NOT all bad.

Case Study 69

Case Study Marketing Proposal Hiring 69

The ROI Guy

NOVEMBER 14, 2012

Research Vice President Brian Prentice predicts, the percentage of technology spending by the business -- outside of the control of IT -- will reach 35 percent. The bottom-line: Is your sales and marketing ready for this Teutonic shift in IT purchase decision-making? In two years , Gartner Inc. Click here to learn more.

Decision Maker 92

Decision Maker Proposal Face-to-face ROI 92

SBI

MARCH 1, 2021

The platform integrates with video conferencing software so the remote conversation replicates all of the good things about in-person meetings. It’s well known that by the time a prospect engages a salesperson, they’ve already done 70-80% of their research on their own. And StorySlab is an end-to-end solution for outside selling.

Face-to-face 94

Face-to-face Apparel Chemicals Call-back 94

SBI

JUNE 11, 2013

Fast growing companies need to hire more people, open new offices, and acquire additional hardware, software and services. By now, you’ve probably heard of iSell from OneSource which is a great tool for finding contacts, and conducting prospect research. What other ways are there to identify ready-markets for products and services?

Ideal Customer Profile 111

Ideal Customer Profile Revenue Company Decision Maker 111

The ROI Guy

JANUARY 8, 2013

This represents a significant uptick in spending growth from the anemic 2012 rate of only 1.2%. In fact, Gartner predicted that 2012 growth was going to be 3.7% Most of the true spending increases are focused on select strategic initiatives, especially in Enterprise Software, the Cloud, Mobile Computing and Big Data.

Proposal 71

Proposal Decision Maker ROI Lead Rank 71

Sales Training Connection

APRIL 2, 2012

After all the market assessments, business plans, alpha tests and beta tests, at least half of all new products still fail to achieve commercial success. In others, the product concept was backed by poor market research. ©2012 Sales Horizons, LLC. New Product Launch Sales Training. Why do so many new products fail?

Lead Rank 104

Lead Rank Compensation Training Analysis 104

Lessonly

AUGUST 16, 2021

With the acquisition of Lessonly, the Seismic platform now provides a seamless seller experience where sellers can quickly and easily access sales and marketing content alongside learning programs, practice scenarios, and coaching plans in one central location.

Sales Enablement 49

Sales Enablement Customer Lead Rank Lead Scoring 49

Vengreso

MAY 23, 2023

In 2012, he founded MasterMessaging to help clients increase their revenue by mastering the ability to elevate their value in early stage selling conversations. In a commoditized market, it is crucial to identify and emphasize these distinctive aspects that set your offering apart from competitors.

Social Media 52

Social Media Sales Qualified Lead Webinar Metrics Twitter 52

Gong.io

FEBRUARY 12, 2019

Their blog caters to a 50/50 split of marketers and sales professionals and lets you dive into topics in whatever detail you need. Hubspot has long been a juggernaut in the marketing content space. That’s not surprising coming for the company that basically helped bring content marketing into the mainstream. Heinz Marketing.

Hiring 133

Hiring Hubspot Inbound SalesForce 133

Crunchbase

MAY 14, 2020

Founded in May 2012, G2 has raised an impressive $108 million in funding under Abel’s leadership. He’s constantly on Twitter ( @godardabel ) sharing relevant research and interesting findings related to sales, and is definitely someone to follow in order to up your sales game. VP of Marketing at Outreach. Max Altschuler.

Top of Funnel 132

Top of Funnel Scale Twitter LinkedIn 132

The ROI Guy

JULY 9, 2013

Gartner blames the revision on exchange rate fluctuations, but I don’t buy this as the main reason for halving their IT spending growth, as similar reasons were given for lowered expectations in 2012 as well (where initial estimates of 3.7% growth were lowered to 1.2% by mid-year). Click here to learn more.

Forecasting 67

Forecasting ROI Decision Maker Proposal 67

PandaDoc

JULY 26, 2021

The contract and proposal software field is so competitive that we see new tools developed almost every year. Throughout the years, we’ve consulted market research specialists and gone deep into each of these solutions, analyzing their features and comparing pricing plans. Also included were Capterra and Getapp.

Proposal 52

Proposal Enterprise Enterprise Analytics 52

Velocify

JANUARY 29, 2013

According to a 2012 Bridge Group study [1] , from 2009-2011 the number of inside sales jobs grew 124% in the U.S. This evolution means an increasingly mature buying market that is driving new CRM-related needs for sales and marketing teams. To meet these demands, emerging technologies are proliferating and gaining traction.

Inside Sales 71

Inside Sales CRM Leads360 Eloqua 71

Sales Hacker

SEPTEMBER 11, 2020

Imagine growing with them on their journey to becoming a publicly-traded company with an $11+ billion market cap. The total addressable market continues to grow and is ripe for selling to, but very few startups reach unicorn status. Imagine having the opportunity to sell into a company like Lyft in 2011. trillion worth of funding.

Outsourcing Services 77

Outsourcing Services Scale Vendor Pivotal 77

Tenfold

AUGUST 16, 2017

According to Dr. John Kelly III, IBM Senior Vice President for Research and Solutions: “The success of cognitive computing will not be measured by Turing tests or a computer’s ability to mimic humans. It will be measured in more practical ways, like return on investment, new market opportunities, diseases cured and lives saved.”.

Lead Rank 82

Lead Rank Automotive Lead Scoring Retail 82

Your Sales Management Guru

FEBRUARY 27, 2012

The acceptance of social media communication by all individuals for their personal use; Twitter, Facebook, YouTube, texting, etc, and corporations using it in marketing and even building their internal social networks, that current clients and prospects will begin to accept social media more easily in their sales relationships.

Social Media 84

Social Media Media Sales Management Networking 84

LeadFuze

SEPTEMBER 30, 2021

The approach that is most appropriate for you will vary according to your business market. This selling technique is comparable to conceptual and consultative marketing. This sales plan is based on Gartner’s research , which indicates that customer behavior has shifted as a result of the abundance of information available online.

Sales Methodology 52

Sales Methodology Ideal Customer Profile Sales Qualified Lead Lead Rank 52