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100 Most Prospected-to Companies of 2018

DiscoverOrg Sales

You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names – but that’s not why savvy sales and marketing professionals have been pitching to them. Before we dive in, let’s take a quick look at the most-prospected-to industries. FinancialServices. Insurance.

Company 156
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10 Most Popular Marketing Articles of 2018

Zoominfo

Although the first month of 2019 is nearly over, we’re not quite done reflecting on 2018. For those of you who aren’t regular readers of the ZoomInfo Blog, we spent last week looking back on our most popular content of 2018. Top B2B Lead Generation Statistics for 2018. Read: Top B2B Lead Generation Statistics for 2018.

Marketing 164
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Does Your Resource Plan Start at the C-Suite?

SBI Growth

“Strategy is simply resource allocation. To do this, you must align your resources. When you strip away all the noise, that’s what it comes down to.” ” – Jack Welch. As the CEO, your job is to execute against your corporate strategy.

Resources 208
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Top Lead Generation Statistics for 2018

Zoominfo

There will always be prospects who need B2B products or services. 22% of B2B businesses reach out to prospects with lead nurturing on a weekly basis ( source ). Content marketing generates three times as many prospects as outbound marketing, but costs 62% less ( source ). As bleak as this sounds for marketers, we remain hopeful.

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6 Challenges Threatening Salespeople in 2018

Hubspot Sales

New research from Richardson Sales Training reveals the biggest focus for sales professionals in 2018 should be articulating value. Top challenges facing salespeople in 2018 included: Creating a targeted prospecting strategy. 6 Challenges for Salespeople in 2018. Creating a targeted prospecting strategy.

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Top Selling Challenges of 2018 and How to Overcome Them

Zoominfo

To gain a better understanding of the specific challenges facing sales professionals in 2018, Richardson Sales Training surveyed more than 350 sales professionals. The resulting 2018 Selling Challenges Study provides a panoramic view of these challenges and solutions to overcome them. Access to the right resources.

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The 8 Skills Salespeople Will Need to Be Successful in 2018

Hubspot Sales

Selling Skills 2018. 2018 is going to be even bigger. Video will be a major selling trends in 2018. Your prospect will think, ‘Wow, they hated museums, but kept an open mind.’”. For example, maybe your organization invests in an app that analyzes emails and tells you a prospect’s language indicates they’re ready to buy.

Analysis 129