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Why telling a story can help you close more sales

Selling Essentials RapidLearning Center

Experienced salespeople know that telling stories is a powerful way to get key points across to prospects. But have you ever wondered why a good yarn is so persuasive? Two psychology professors at Ohio State University conducted an experiment that delved into the psychology of stories and how they can change beliefs.

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February 2019 B2B Blog Post Round-Up

Zoominfo

Welcome back to our B2B Blog Post Round-Up series. For those of you who aren’t familiar with this series, let us explain. The February edition features content about recruiting nightmares, inadequate buyer personas, key considerations for technology buying, and so much more. Four Recruiting Horror Stories and How to Avoid Them.

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What is it Really Like to Work in Sales? Experts Share Their Cold Hard Truths

Hubspot Sales

No one knows what it’s like to work in sales better than those in the trenches of the day-to-day — salespeople trying to hit their numbers while battling the ups and downs of the job. If you’re thinking about a career in sales, you probably want to hear the cold, hard truths about sales and what it entails.

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How Robust Is Your Q1 Pipeline? [September Referral Selling Insights]

No More Cold Calling

Here’s what you might have missed from No More Cold Calling. Q4 has now begun, which means it’s time to build your sales pipeline for Q1. Yep, it’s counterintuitive, but Q4 is 25 percent about closing business for this year and 75 percent about building business for next year. Tough, right? I’d had it.

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The Underrated Marketing Methods To Be Considering

Smooth Sale

Our collaborative blog provides insight regarding ‘The underrated marketing methods to be considering.’. However, some marketing methods aren’t getting as much widespread investment, even when they can be highly effective for your business. Below you will see the sub-title ‘old fashioned approach’ for marketing and advertising.

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4 Advanced Social Selling Tips for B2B Pros

Crunchbase

We are honored to feature and promote their contribution on the Crunchbase blog. There’s a reason why LinkedIn ’s ad business—worth more than $4 billion annually —is growing rapidly. For instance, studies have shown that close to 80 percent of salespeople using social media for their jobs are outselling those who are not.

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11 Keys to Closing Sales [RIGHT NOW!]

Marc Wayshak

Don’t you just hate it when the sale seems to be going well…but at the end, the close ultimately proves elusive ? It might seem like the end of the sale is the key moment to close the deal. But in reality, the earlier part of the sales conversation is what ultimately results in a closed deal—or not.

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