article thumbnail

Sales Talk for CEOs: Case Studies Close Deals with Julian Lumpkin (S4Ep16)

Alice Heiman

Before starting SuccessKit, he learned to use case studies to sell and realized that his company didn’t have a way to produce these. Knowing that all salespeople need case studies throughout the sales cycle, SuccessKit was born. It paid off.

article thumbnail

5 Keys to a Great Case Study Presentation in Sales

Marc Wayshak

Nowadays, we want to use case studies or case study presentations to ultimately connect where the prospect is now to where you’re going to take them. In this video, I’m going to show you 5 keys to a great case study presentation in sales. Check it out: 1. Think of any great movie plot.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Sales Selection Experiment - a Must Read Case Study

Understanding the Sales Force

This case study is a great example f or those who think that Desire and Commitment are enough, for those who think that strong salespeople will succeed, even without Desire or Commitment, and for those who wonder how OMG''s Sales Candidate Assessments can be so predictive. Watch this 2-minute video on sales coaching here.

article thumbnail

How to (ethically) steal your prospect?s attention: 5 ultra-creative sales case studies

Nutshell

To get your creative juices flowing, I’ve listed five surprising sales case studies to inspire your next “out-of-the-box” campaign. Sales case study takeaway : Whether you’re B2B, or B2C, the fact remains that you’re still B2H—Business to Human. Jeremy Leveille’s brave B2B rap video. Probably not.

article thumbnail

How Zoom Uses AI to Ramp up Sales Certification and Proficiency

Zoom––a leading video and communications platform company––was finding it increasingly challenging to train their global salespeople on their multiple product lines and 1000’s of different conversations. Download Second Nature’s case study to find out how Zoom achieved: 100% participation in their certification program.

article thumbnail

How to Use Case Studies Effectively in Sales (And Mistakes to Avoid)

Sales Hacker

Used right, case studies can boost your deal closing ratio by 70% and your sales by 185% — making them a valuable addition to your sales enablement library. Keep reading for practical tips on how you can use your case studies to attract new prospects and convert existing prospects into paying customers. What not to do.

article thumbnail

Mobile Video Sales Certifications Open Doors for Pharmaceutical Companies [Case Study]

Allego

In the past, Gish would have simply resorted to using video conference software to hold a live training, but this method was cumbersome and offered no audit trail, which is critical for pharma companies. We told each manager to take the very best video–only one–and send it to everybody else on his or her team.