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Ask the Experts: Overcoming Channel Challenges

Allbound

Despite the numerous benefits of selling through the channel, partner relationships are not without their challenges. We asked some of the top channel leaders their advice for problem-solving and overcoming conflict with partners: 1. – Ken Tripp, Director of Channel Accounts at Netwrix. Resolve issues immediately. “In

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Welcome Easyship: Our New Sponsor Streamlining Global Shipping

Distribution Pricing Journal

Easyship guarantees unmatched shipping rates, offering discounts of up to 91%. It integrates multiple sales channels with major couriers and fulfillment services, automating tasks across your tech stack. Scalable: Easyship’s API can scale up or down in volume from 50 shipments a day to 50,000.

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Hit Your Channel Sales Goals with ROI Selling

The ROI Guy

As a result, many companies are looking to channel partners as a more efficient revenue source. A survey reveals that the majority of B2B firms are now generating 60% of their revenue through indirect channels (The 2112 Group). Help them lead conversations that establishes their personal credibility better than your competitors.

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For Sale, Not On Sale - The True Cost of Discounting and What to Do About It

The ROI Guy

By Mark Schlueter & Tom Pisello More sales execs are revealing that discount pressures are at an all time high, and as a result, they need more transactions than ever just to make the numbers. Procurement specialists’ incentive pay is now directly tied to the discounts they can extract from each vendor. So how bad has it become?

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Effective Audience Segmentation: Targeting Local Business Markets with Paid Ads

BuzzBoard

Digital marketing allows salespeople to use the vast reach of the internet, conveying persuasive messages across a myriad of channels. By assigning budget to strategically pinpointed ads, salespeople can guarantee their clients’ message reaches the suitable audience at the optimal time.

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3 Key Benefits of Using Webforms for Your Business

Act!

Whether you choose to customize form URLs or embed forms into web pages, emails, or other channels, Link2forms+ ensures maximum visibility and customer access. Armed with this data, businesses can make informed, data-driven decisions, send targeted campaigns, provide detailed product information, and share exclusive offers or discounts.

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Building Brand Loyalty with Quality Data and Email

Appbuddy

The DMA’s Consumer Email Tracker 2021 (sponsored by Validity) shows email is still consumers’ preferred marketing channel (over 70%). It’s a highly trusted channel, which is crucial because consumer trust needs to exist before brand loyalty can be built. There’s a real overlap between loyalty and email marketing success.

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