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Unlocking the Power of Single Customer Views (SCV)

Nutshell

By consolidating all your data sources, you’re laying the groundwork for a complete picture of your customers. Set up data governance guidelines that describe how data should be handled and appoint data owners for each channel. Get your team up to speed Implementing SCV successfully means getting everyone on the same page.

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How to Create Your Own Customer Service Training Manual in 5 Steps

Lessonly

Customer service is extremely important for every business. If your customers don’t feel like they are being treated well, they may decide to do business with a competitor. Additionally, they may leave negative reviews about your company online, which can impact the ability to gain new customers in the future.

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Ensuring data quality and accuracy in CRM software

Nutshell

Unreliable or poor-quality data can lead to impractical, poorly developed sales, marketing, and customer service strategies. While low-quality data can potentially wreak havoc on your business, high-quality customer data can do wonders for multiple areas of your business.

CRM 62
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The Most Overlooked Job in Sales Operations

SBI Growth

Click here to get your Guide to Sales Data Governance. Can customer service issue credits to an account? Who’s responsible for accounts getting “rolled-up” to a customer hierarchy? Data without governance or stewardship will lead to bad decisions. They create a new customer record in your CRM for Acme, Inc.

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In the Race to Win More Customers, Sales Needs Digital Transformation

Salesforce users were surveyed about the forces shaping today's workplace. Discover the results and why investments in digital transformation and automation are pushing sales teams ahead.

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Trash to Cash: 3 Business Opportunities for Entrepreneurs in 'Fix It' Culture

Hubspot Sales

On the agenda: Local governments are using Right to Repair laws to enforce sustainable manufacturing and product fixability. You can create an interactive experience where customers can choose from a variety of fabrics, colors, and designs to give their repaired items a unique touch. Globally, e-waste alone amounts to 53.6m

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Top 6 New Year’s Resolutions for CRM Users

Appbuddy

Many marketers rely on AI to boost their CRM output by segmenting leads, automating customer service needs, analyzing customer behavior, and accurately predicting sales cycles and viable leads. You can form a data governance team by identifying one or two representatives from each department that uses data.

CRM 52