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Why A Quality Weed Strategy Will Guarantee Ultra-High Sales Results Every Time

Bernadette McClelland

As someone who teaches businesses how to go to market and be more competitive with a StorySelling (not just telling) approach, stories help my clients help their clients make decisions and they do this by learning to access emotions vs dumping product data and losing opportunities.

Guarantee 369
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Data-Agnostic? See How Data Quality Affects ROI in This A/B Test

DiscoverOrg Sales

Data is no different. The problem with data is that it changes slowly over time, decaying, typically at minimum, 30% per year. Data decay happens similarly to how motor oil ages in your engine. The last thing you want is to spin cycles on bad data until your sales and marketing teams wear out.

Data 222
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Your B2B Database: Having A Very Data New Year in 2021

Zoominfo

As the heart of any data-driven company, your database helps sales and marketing professionals understand prospects in-depth, improve segmentation, pinpoint audiences,, and convert more leads. Remember: data comes first in a database strategy. Improve Your Data Quality. Invest in Third-Party Data.

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5 Ways to Break Down Data Silos in Your Business

Zoominfo

Having good data is no guarantee that a business will make good decisions. But being saddled with low-quality data at the most critical points of strategic decision-making is a recipe for failure — and a lot of lost money. Industry experts at Gartner estimate that poor data quality costs businesses about $13 million a year.

Data 130
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An Independent Review of DiscoverOrg’s Data Accuracy Claims

DiscoverOrg Sales

When sales intelligence data is inaccurate, incomplete, or outdated, the rabbit hole for a sales person can be very deep —and no one knows better than Steve W. Contact data is a very important priority to my clients,” he says. What prompted his interest in DiscoverOrg’s data accuracy? A Good Data Believer. Name Accuracy.

Data 227
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Ease Compliance Woes With Better Data Management Processes

Sales and Marketing Management

Author: Ben Thoren This past May marked the one-year anniversary of Europe’s General Data Protection Regulation (GDPR), a data privacy regulation that has had a significant impact on the way enterprises process and store personal data. This leaves organizational data at high risk for non-compliance and open to regulatory fines.

Data 209
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Mastering CRM Hygiene: Elevating Your Data Strategy with Lead411

Lead411

Mastering CRM Hygiene: Elevating Your Data Strategy with Lead411 The success or failure of your company hinges on the reliability and cleanliness of your customer relationship management system. Learn more about Lead411 and how it can optimize your data strategy, as well as the importance of CRM cleanliness, in this in-depth tutorial.

CRM 52