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Medical sales – tailoring sales to physician preferences – An STC Classic

Sales Training Connection

So, the challenge for medical sales reps is to figure out the right “buying” experience for every physician. Understand why the physician is using the current medical product – personal financial gain, comfort level, relationship with sales rep, opportunities with vendor for practice building. ©2012 Sales Horizons, LLC.

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Medical sales value imperative – help physicians decrease risk

Sales Training Connection

Medical sales. So, when physicians interact with medical sales reps they are looking for people with products that can help them manage the risks they must face every day. After all, physicians aren’t looking to be sold to – which is why they’re great at fending off medical sales reps. ©2012 Sales Horizons, LLC.

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MindTickle and PSI: Helping Sellers Speak the Customer’s Language

Mindtickle

Engaging on a deeper level inspires trust and confidence in the seller’s ability to understand their needs and deliver a solution that will have a significant return on investment — critical elements in making a sale. Our partnership with PSI emphasizes the importance of Sales Readiness.

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Drive sales innovation by bottom up entrepreneurialism

Sales Training Connection

Drive sales innovation. A good case in point is the health care market where the Affordable Care Act plus other social and economic trends are transforming the health care landscape. Senior managers expect salespeople to have a good handle on their needs and interests before sales calls.

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An Innovative & Creative Problem Solver Approach to Selling in the Medical Device Space

Speaker: Steve Goldstein, Sales Leader

Are you currently in sales, or involved in a business that depends on strong sales results? What about the extremely competitive world of medical device sales? What are some of the top challenges your customers face and how do you approach understanding what’s most important to them? Toastmasters Champion.

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Adapter’s Advantage Podcast: Episode 7 Featuring Pat Berges

Allego

Pat wondered, “Are we the only manufacturer facing this challenge, or is this something everyone is facing?” Welcome to The Adapter’s Advantage: Breakthrough Moments that Lead to Success. Pat Berges, Vice President of Global Commercial Capabilities, Medtronic is the Chair of the Ventilator Training Alliance (VTA).

Lead Rank 118
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Selling to experienced vs. new physicians – it’s not just more of the same

Sales Training Connection

Yet others, in a recent Bain study , 80% of the 500 physicians interviewed reported they felt it was their responsibility to help reduce the total cost of care delivered to their patients, while maintaining quality. So, what does this can as medical sales reps begin to sell to the newly minted physician? What will be their mindset?