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The Customer Is NOT Always Right!

Partners in Excellence

For decades, there’s the image of the “customer is always right.” ” Sales people have been deferential to the customer, not wanting to seem disagreeable or contentious. We’ve invested millions in techniques for handling customer objections and disagreements.

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The Customer is Not Always Right – Here’s Why

Paul Cherry's Top Sales Techniques

Let’s face it, many times customers think they are right, but the truth is, a lot of times, they’re WRONG. It’s intimidating when our customers are telling us how to solve the problem. Some key questions we need to ask our customers are: Take me through your analysis. We’ve all been there.

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The Customer is Not Always Right – Here’s Why

Paul Cherry's Top Sales Techniques

Let’s face it, many times customers think they are right, but the truth is, a lot of times, they’re WRONG. It’s intimidating when our customers are telling us how to solve the problem. Some key questions we need to ask our customers are: Take me through your analysis. We’ve all been there.

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Pandering Is Easy – At One Point You Need To Sell

The Pipeline

The customer and their success are central to B2B sales, and the best way to that is with your expertise. It’s not by pandering or pretending that the prospect is always right as many try to do. You do have to accept that if the customer is right and always in the know, then you are nothing but an order taker.

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7 Must-Have Automated Documents for Sales Success

Companies are increasingly implementing technology to bring efficiency to their workforce. Data accessibility aside, teams continuously struggle with manual processes for document generation. Learn why automating your documents is key to sales success.

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How to Establish Rapport In 15 Seconds

Mr. Inside Sales

Establishing rapport with a prospect in the very beginning is perhaps the most important first step to earning the right to have a conversation that might eventually lead to a sale. If, after you ask how they’re doing, you hear annoyance in their voice, then always start what you’re going to say next with, “Briefly.” Then… BE BRIEF!

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5 Signs You’re Ready to Expand Your Business

Sales and Marketing Management

Once the business is up and running, the choice to expand is not always so obvious. You have to view expansion in the right context if the growth is to be sustainable. You have to figure out how you will satisfy new customers without jeopardizing the relationship you have with existing, long-term customers.

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