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How to Avoid False Advertising and Misleading Claims with Legal Translation

Pipeliner

False advertising refers to a misrepresentation of a product or service, often through misleading or unproven claims, as defined by the Federal Trade Commission. For international businesses in advertising, many rely on legal translations to ensure that all parties understand their rights and responsibilities.

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4 Marketing Trends to Expect for a Post-COVID-19 World

Sales and Marketing Management

Research by Influencer Marketing Hub indicates 69% of brands expect to spend less on marketing and advertising in 2020, through the COVID-19 phase and the weeks and months immediately afterward. Any B2B company that keeps its advertising budget the same (or even increases it) will reap multiple benefits. Marketing spends will be lower.

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Customer segmentation for knowledge and profit

PandaDoc

The situation gets even more difficult if you have several products and a diverse customer base. In this article, we will describe the most common approaches to customer segmentation, where they are used, and how they can help improve conversions and optimize ad budgets. What is customer segmentation?

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The best marketing emails sent by Nutshell customers, vol. 1

Nutshell

We wanted to showcase some of the ways our customers are expertly (and beautifully) using Nutshell Marketing to reach audiences and drive business! Our customers are crafting attractive and engaging outreach content, and are sharing their success stories with us–and we’d like to share them with you! Not a Nutshell customer?

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Data Quality Concerns Impact CCPA Business Projects

Zoominfo

When it comes to California’s new consumer privacy law, companies are most focused on complying with the regulation, guarding their customer information, and maintaining quality data. Marketing, advertising, and retail lead CCPA projects. Those functions typically deal with existing and current customer information.

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Stop and Take a Look Around….Now

Pipeliner

Yours will, of course, be customized to your business but let’s look at some that matter in any model. What about the public sector and increases in government funding to serve the greater good? And how will future government decisions about unemployment benefits affect your clients’ workforces and customers? Competition.

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Five Markets To Target As A Fencing Contractor

Smooth Sale

By focusing on specific market needs, you can tailor your offerings and marketing strategies to attract and retain customers effectively. Many private customers will also contact contractors via your website; therefore, listing your products and services is essential. Onalytica Find relevant influencers for your brand.