Remove strategic-account-management-what-it-is-and-why-you-need-it
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The Dance Between Strategy and Strategy Execution

Steven Rosen

As the business unit head, you and your team have spent hundreds of hours building your marketing plans , analyzing trends, developing key tactics and building and revising slide decks. You have dry run after dry run. You and your team have a one to two-day meeting with global executives. You know, the annual dance.

Strategy 380
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Six Clues Your QBRs are Box-Checking Exercises … and How to Fix Them

Emissary

Quarterly Business Reviews (QBRs) have been a mainstay for key account management for some time. As a result, QBRs, a key milestone in account expansion and renewal, have become routine—so much so that they have become generic in many contexts. Or maybe they ask you to just send along the material?

Exercises 245
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How Tom Carter at Kaiser Permanente Empowers Sales to Have Strategic Conversations | Building Modern Sellers Blog Series

Showpad

If you continue to focus on just telling your company story, it won’t work,” Tom said. What works is finding out how your story can become a part of theirs , so they see you in their solution and can imagine what it would be like having you as a business partner.”.

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Do Your Account-Based Selling Teams Need a Strategy?

No More Cold Calling

Do sales organizations really need a B2B sales strategy? They’re in control, so shouldn’t account-based selling pros just be prepared to wing it? Once you’ve mapped the company sales strategy, you need to consistently dissect it, revise it, and communicate it. I’m with you. And the hard work doesn’t stop there.

Account 291
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How to Be a Good Sales Manager, According to Leaders With High Attainment & Low Turnover

Hubspot Sales

Being a sales manager is a whirlwind experience, especially for those who were once successful sales reps themselves. Fortunately, there are valuable best practices that can help aspiring sales managers excel in their positions. Best Practices for Sales Managers 1. Your skill as a manager is only as good as your foundation.

Hiring 100
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What is Revenue Enablement?

Highspot

A quick Google search on “how to improve sales performance” will give you an exhausting list of things to try. What’s missing is a strategic approach that unites all your revenue-generating teams. What is Revenue Enablement? What is Revenue Enablement? Why Do You Need Revenue Enablement?

Revenue 52
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B2B Lead Generation: The Ultimate Guide

Zoominfo

Why Invest in B2B Lead Generation? In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. Today, as much as 80% of B2B decision-makers prefer remote or even fully self-serve sales interactions.