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What are the Responsibilities of a Data Quality Manager?

Zoominfo

For go-to-market teams, data is critical to staying competitive, but not just any data. The quality of data matters greatly because bad data negatively impacts every step along the customer’s journey with your brand. To ensure the quality of their data, some organizations hire data quality managers.

Data 130
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How to Score Deals in the Final Quarter [Data & Expert Backed Tips]

Hubspot Sales

Now you know there’s some data and reasoning behind increased Q4 sales, here are top tips to help you score more deals. Leverage data-driven insights. You don’t need to plan your Q4 strategy alone, especially with AI CRM systems that are built to analyze prospect data for you. Often, a combination of the above will be true.

Data 117
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NAICS Code Directory for Sales and Marketing Teams

Zoominfo

Since many traditional vendors also have such poor data accuracy, there is still much to be desired. Along with other modern B2B data, NAICS codes can provide a fine level of granularity that’s useful when prioritizing and routing accounts across a sales organization, developing personalized, relevant messaging, and many other applications.

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How to Bounce Back from a Summer Slump [Data + Tips]

Hubspot Sales

A Data-Backed History of Summer Slumps. Industries with the most significant growth include Leisure and Hospitality (+44.7%), Manufacturing (+13.65%), and Trade, Transportation, and Utilities (+10.62%). The data is clear — businesses experienced more deal closings, but less traffic last summer than in pre-pandemic years.

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Build a Bold, Data Infused Sales Strategy for 2013

SBI Growth

What data can we mine to generate insights about our customers? What qualitative field data should I capture to authenticate the story? Joe starts by running a sales report and analyzing the data looking for themes. Maybe the company has recently been highly successful selling into the transportation industry.

Infusion 244
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Pipeliner CRM Data Analytics

Pipeliner

We believe that data analytics is crucial for future business decisions, and it requires consistently evolved angles from which to view the data. Obviously, a bicycle would not be an effective mode of transport in this circumstance. That is actually the goal of data—to remove problems, reduce risk, and to leverage opportunities.

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How Business Search Behavior Has Shifted During the Coronavirus

Zoominfo

At ZoomInfo, data is our passion. And in that pursuit, we’ve learned data is best served with context. We know, according to ZoomInfo data, as of the end of March, most small businesses still lacked critical tools to enable team collaboration and web conferencing in remote working conditions. What is Intent Data?