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Do Your Customers Feel Heard?

Partners in Excellence

Somehow, our customers are lost in the process. They don’t feel heard. Our customers often, focus on these issues for the very same reason. But all this doesn’t necessarily address the biggest roadblocks to our customers’ abilities to move forward. They worry if they are doing the right thing.

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Three Sales Strategies to Engage Your New Executive Buyer

Sales and Marketing Management

While reps should always have researched their prospect, reviewed notes and call recordings, you don’t need to have a laundry list of talking points that can make the discussion feel sterile and cold. Neither demo nor deck is an opportunity to “do what we’ve always done.” Embrace your new buyer persona rather than shy away.

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How Effective Listening Helps Build Customer Relationships and Close Deals

Sales and Marketing Management

Author: Rafael Lourenco When you work for a B2B company, it’s easy to assume that your customers and colleagues make their decisions based only on ROI and other data. While the main thing customers are looking for is whether your product or service meets their needs, it’s not the only factor they consider. Just the Facts?

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How To Go From Order Taker To Trusted Advisor

MTD Sales Training

How do your customers view you? From the customer’s point of view there are 4 types of relationships that they have with their suppliers. And if you can progress through each of the stages I’m about to describe below you can really make a huge difference to their business and your own profits.

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How We Burned The Boats and Lived To Tell The Story

Bernadette McClelland

How We Burned The Boats and Lived To Tell The Story TODAY is the day ONE YEAR AGO EXACTLY we flew out of Australia with 6 suitcases, 2 carry-ons and 2 backpacks and our head, heart and gut saying ‘do it’! How could you leave your kids and your new grand-daughter?' Your business?' Did you have a plan?'

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Building Value during the Price Objection

Mr. Inside Sales

Managers tell reps to stress the quality, the warranty, the features and benefits, but your prospects have heard all that before, haven’t they? What often makes the difference is your enthusiasm and belief in your company and what you’re selling. Want a better way? And these are the things you look for as well, right?”.

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What Is An Emotional Selling Proposition & Is It Better Than A Unique Selling Proposition?

MTD Sales Training

So, do we often come up with emotional selling points in our proposals? Do we develop our emotional selling propositions as well as our unique selling propositions? You’ve heard of a USP right? They could be called “THE LOGICAL BENEFITS” of doing business with you. Therefore, you need to work out what your ESP is!

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