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Why your sales meeting sucks — and how enablement can fix it

Sales Hacker

One day you might have to explain to your children that companies once had sales meetings in person, in a room with the lights dimmed and something called a PowerPoint presentation. (If Now we all use Zoom for our meetings. And this is why your sales meetings suck. Sales excitement vs. sales enablement.

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How to Use Data to Power Your B2B Sales Strategy

Sales and Marketing Management

In today’s crowded and highly competitive sales environment, your reps need all the insight they can get if they’re going to close sales, meet quota and grow the business. And they require the tools that allow them to leverage that data in ways that differentiate your business from the rest of the pack. They need data.

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10 Ways Marketers Can Create Sales Content That Actually Gets Used

Allego

If you’re a marketer supporting a sales team, you’ve got a lot on your plate. Sales enablement has never been more important than it is today. Today’s competitive economy—and the new requirements of virtual selling —have increased demands on marketers. One-third of marketing and sales teams don’t talk regularly.

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The Benefits of AI in Sales (& AI-Based Tools You Didn’t Know You Need)

Sales Hacker

AI for sales is nothing new. Sales tools using machine learning and deep learning are already widespread in the market today. AI for sales: how it delivers value. Our recent, in-depth study showed that these simple definitions can instantly make you look good at sales meetings and cocktail parties.

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Why Your Local Business Client Needs a Mobile-Responsive Website

BuzzBoard

This concept is undeniable in local business marketing due to the shift in consumer behavior. Studies indicate that most internet use now happens on mobile devices. In your sales meetings, be sure to emphasize the importance for local businesses to have mobile-responsive websites.

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How to Write Sales Emails People Want to Read

Highspot

We’ll explore how to craft good sales emails that get opened and inspire action, all while introducing four metrics to measure sales email success. Sales vs. Marketing Emails Different Types of Sales Emails Steps to Crafting the Best Sales Email When Should You Send a Sales Email?

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11 Ways to Activate Sales Content to Accelerate Revenue

Allego

If you’re like most marketers, you’ve got a full production calendar of sales content, solution briefs, case studies, videos, blog posts, product guides, and more to support sellers and help them be productive. Your first priority is to deliver the best sales content that will move deals through the pipeline.

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