BuzzBoard

JANUARY 25, 2024

Defining ROI in the Context of Small Business Digital Marketing In digital marketing, understanding the concept of Return on Investment (ROI) is crucial, particularly for small businesses. In digital marketing parlance, ROI exhibits the profitability of the digital marketing efforts.

Small Business 52

Small Business Small Business ROI Marketing 52

No More Cold Calling

JUNE 6, 2013

They want to know up front whether their investments will pay for themselves in terms of increased revenue, profits, employee loyalty, or customer loyalty. You have to prove it—not by talking about benefits or features, but by justifying ROI. They don’t wait for their customers to ask about ROI. Keep Talking ROI.

ROI 258

ROI Conversion Loyalty How To 258

Vengreso

MAY 28, 2020

Think about this scenario: Your organization is ready to invest (or renew) hundreds of thousands of dollars (or perhaps millions) in your sales technology stack and tools for your team, but the executives and the finance department want you to calculate the ROI to justify the expense of each tool. How quickly will the company see ROI?

ROI 122

ROI Sales Tools Tools How To 122

Understanding the Sales Force

APRIL 15, 2024

Whether or not it’s an economic crisis like 2008-2009, the four things I shared tell us that selling is quickly becoming much more difficult. The Covid crisis was short lived as most selling transitioned to virtual and most companies that weren’t directly impacted continued to buy. More importantly, it was short lived.

Hiring 182

Hiring Discount Decision Maker Call-back 182

Crunchbase

SEPTEMBER 25, 2020

Consider value-based or ROI selling. What Is Value-Based, Or ROI, Selling? According to HubSpot , “value-based selling is an approach that focuses on benefiting the customer throughout the sales process. The Demand For Value-Based Or ROI Selling. Interactive value selling tools.

ROI 96

ROI Lead Rank Automotive Lead Scoring 96

Gong.io

APRIL 28, 2021

Gong Labs’ previous research shows that it’s not a great idea to send executives cold emails with lofty ROI promises (see chart below for a sneak peek). How on earth can that be a bad idea, when all customers care about is ROI? They said the demo was interesting, and asked for clarification on your solution’s ROI. That’s all.

ROI 71

ROI Lead Rank Lead Scoring Benefit 71

SBI

AUGUST 10, 2021

4 Powerful Ways to Prove Sales Enablement ROI. Sales technologies supporting virtual selling and the shift to hybrid work offer new capabilities for sales teams to engage today’s digital-first buyers. Adapting Sales Enablement for Virtual Selling. Proving Sales Enablement ROI. By George Donovan, Allego.

ROI 85

ROI Sales Enablement Hiring Maximizer 85

The Pipeline

SEPTEMBER 19, 2011

Sign up for our Email Newsletter. 25% Increase in Sales Training ROI – Sales eXchange – 115. Some aspects of sales training are easy to measure others not so, but it is a fair question when I am asked what they can expect from an ROI standpoint. Social Selling. Home About The Pipeline. Free Resources. 0 Subscribers.

ROI 243

ROI Pipeline Training Twitter 243

Showpad

APRIL 29, 2020

As highlighted in our new eBook, “No more half measures: How to identify and maximize sales enablement ROI,” the combination of sales enablement strategy and sales enablement technology can help CSOs drive millions of dollars in revenue. Quantifiable sales enablement ROI. Unquantifiable sales enablement ROI.

ROI 72

ROI Sales Enablement eBook Maximizer 72

Appbuddy

JUNE 14, 2021

Email consistently ranks as the most effective channel for marketing return on investment (ROI), underpinned by relevance and high levels of consumer trust. ROI literacy is essential – we often talk about “selling to power” where the primary issues are driving growth, competitive differentiation, and increased shareholder value.

ROI 52

ROI Everest Channels Webinar Metrics 52

SBI

OCTOBER 24, 2019

Sales Tools to Increase Tradeshow ROI. Lately, I’ve seen specific functionality come to the forefront—features that make it easier to deliver content to prospects at tradeshows and to follow-up afterward. ” Tradeshow specific features not only provide better insight on event ROI they help to actually ensure a higher ROI.

ROI 74

ROI Sales Tools Tools Trade Show 74

MTD Sales Training

NOVEMBER 1, 2011

I presented my session on eselling® at the ISMM’s Successful Selling Conference recently, where I met and had a very interesting conversation with Peter Bowen, CEO of Access Displays – who produce modular and custom built exhibition stands for all manner of venues and events. How To Maximize Your ROI At An Exhibition. Happy Selling!

ROI 290

ROI Maximizer How To Face-to-face 290

Allego

OCTOBER 14, 2021

Decreasing time to productivity for new reps means that your cost of hiring goes down and your first-year revenue per rep goes up. Virtual Selling > Deals Closed. Track content shared with buyers and training on how to sell in a virtual environment with deals closed to prove virtual selling success. Learn More.

Sales Enablement 71

Sales Enablement ROI Hiring Collateral 71

Women Sales Pros

JANUARY 21, 2019

What about all those great new selling tactics your sales team was introduced to? If you want to get greater ROI out of your Sales Kickoff, you need to make sure your sales team receives, retains and applies more of these valuable selling tactics. Ask speakers to do follow-up emails or webinars.

ROI 96

ROI Webinar Metrics Hiring Exercises 96

Increase Sales

APRIL 6, 2016

As an educated and trained instructional designer, one of the tenets was connecting L&D to return on investment (ROI). Why would anyone undertake any training if it could not be directly connected to return on investment especially if you are selling the learning and development? Share on Facebook.

ROI 70

ROI Education Coaching Facebook 70

Pipeliner

APRIL 17, 2021

In this Expert Insight Interview, Wanda Toro Turini discusses her invention — Ketch, and how to boost the impact and the ROI of every appearance. Ketch is built on a platform called ecoFiles 11 years ago, while Wanda actually came up with the idea in 2007. This Expert Insight Interview discusses: The history of Ketch and ecoFiles.

ROI 52

ROI Lead Gen Pharmaceuticals Lead Rank 52

Hubspot Sales

FEBRUARY 12, 2024

Here are three ideas you can build upon to clean up today: 1. Source: Business Hue Supplies make up the bulk of a cleaners’ expenses, including tools like power washes, vacuums, mops, and cleaning chemicals, depending on your specialty. And the cleaning industry definitely fits the bill.

Industry 78

Industry Chemicals ROI Lead Rank 78

Showpad

JANUARY 21, 2021

Because it’s critical that onboarding contributes to bottom-line ROI, sales training must be treated as a major sales enablement priority. Let’s examine the key performance indicators that factor into training ROI and how you can boost them. Leveraging our solution could be the boost your sales training ROI needs.

ROI 52

ROI Hiring Training Lead Rank 52

Showpad

APRIL 28, 2020

Increase sales productivity and active selling time. The TEI study commissioned by Showpad illustrated how a comprehensive sales enablement strategy augmented by a sales enablement platform may result in a 10% increase in productivity and active selling time for sales reps, generating a risk-adjusted total present value of $13.2

ROI 52

ROI Sales Enablement Hiring Commission 52

Allego

APRIL 2, 2019

Today’s sales training and enablement professionals can’t afford to be dismissive of ROI: if your sales training and coaching programs aren’t generating tangible results – in terms of higher revenues, faster ramp-up, shorter sales cycles, etc. – you need to find out why and apply the available fixes.

ROI 67

ROI Training Negotiation Incentives 67

Allego

FEBRUARY 2, 2018

Showing onboarding graphically highlights numerous opportunities for ROI. Seventh in a series of posts about the ROI of sales training technology. The previous posts on sales training ROI explained the four basic sources of return on investment that sales training investments deliver. Get New Reps Ready to Sell Sooner.

ROI 54

ROI Hiring Video Fashion 54

Sales and Marketing Management

NOVEMBER 9, 2020

has seen this firsthand; our data of millions of sales calls shows C-suite participation is currently up an average of 80% compared to Q1 in months like January and February, with the executives joining 92% more meetings. Understand the buyer’s focus on ROI. Mind the CFO. The CFO has no tolerance for that.

Buyer 334

Buyer Strategy Buyer Persona ROI 334

The ROI Guy

MARCH 28, 2018

You’ve launched your interactive ROI / TCO Tool to your sales team. Here are three successive steps you can take to measure and prove your program’s success: Step #1: Validating Awareness First, you have to measure if you’ve successfully gotten the word out about the Tool, and your getting the sign-ups you anticipated.

ROI 45

ROI Tools Sales Tools Sales Qualified Lead 45

Sales and Marketing Management

AUGUST 24, 2017

It starts with a shift in mindset from going beyond delivering traditional sales training events, that are episodic and interrupt daily workflow, and instead creating a practice-driven selling culture where learning and practice are seamless and continuous. Capture the best ideas from all team members.

Training 237

Training Handbook ROI Hotels 237

The ROI Guy

FEBRUARY 26, 2018

Many organizations like yours have developed spreadsheet-based ROI / TCO tools to help financially justify solutions to frugal buyers. These spreadsheet-based ROI / TCO tools are meeting a great need, to help you deliver formal business case justification to financially-focused buyers that now demand bottom-line proof on almost all deals.

ROI 45

ROI Comparison Distribution Report 45

Sales 2.0

DECEMBER 4, 2023

Up to this point, this kind of research has generally been too time-consuming for the average salesperson. There could be significant ROI to using a team of admins to find the best “social path” to a target account vs. direct cold approaches. The best tool today for this research is LinkedIn. LinkedIn can show us who knows who.

Referrals 195

Referrals Data LinkedIn Research 195

Mereo

JUNE 24, 2021

That means organizations are putting great sums of money behind solutions that live on a map that has been crumpled up and tossed in a drawer to never see the light of day again. Keep a firm hand on a regular cadence of each type of activity critical to creating, launching and successfully selling solutions. Access Your Copy.

Government 93

Government ROI Revenue Remedy 93

SugarCRM

DECEMBER 5, 2023

Welcome to the first part of our four-part series, Mastering Sales ROI in Manufacturing: A SugarCRM Guide. In other words, opportunity management—tracking and nurturing potential sales—is a foundational cornerstone for improving Sales ROI. For example, SugarCRM offers a range of functionalities here.

Lead Rank 26

Lead Rank Lead Scoring ROI Opportunity 26

BrainShark

JANUARY 31, 2024

That means that when execs come asking for reports on the ROI of enablement roles, you always have the hard numbers handy in a matter of seconds. You can configure Scorecards to set up different views and dashboards depending on the metrics and correlations you want to monitor. And no, that’s not a made-up number.

Pipeline 62

Pipeline CRM Training ROI 62

Partners in Excellence

JUNE 1, 2014

Along with Mike Kunkle’s 22nd Century Selling Skills presentation, it’s stirred up some interesting discussions. My friend, Gary Hart , stirred the pot a little by posing the question, “Is there an ROI in developing critical thinking skills?” How do we manage the cost of selling? No related posts.

ROI 96

ROI Lead Rank Segment Analysis 96

The ROI Guy

MARCH 30, 2016

Recent research by CSO Insights say you can achieve this performance if your organization has a “superior ability to build a solid business case / ROI”. CSO Insights uncovered that Win-Rates increase dramatically, and Competitive / No Decision losses decline greatly as your ROI selling capability grows.

ROI 53

ROI Discount Competition Benefit 53

BuzzBoard

APRIL 18, 2024

Adopting industry-specific advertising strategies and suitable budgeting practices can lead to ROI optimization, resulting in increased conversions in a short period. Hence, a balanced and strategic approach is crucial in maximizing advertising ROI.

Advertising 52

Advertising Advertising Strategy ROI 52

No More Cold Calling

MAY 25, 2023

B2B sellers are working on tight budgets, so they’re only signing deals with salespeople they trust to deliver ROI. We seal deals by building trusted relationships, and that’s exactly what happens when companies adopt referral selling as their primary outbound prospecting approach. The ROI of a Referral Here’s the beauty of a referral.

B2B 177

B2B Buyer Referrals Sales Qualified Lead 177

Braveheart Sales

OCTOBER 22, 2020

Can sales training be embedded into a repeatable selling system and process within your CRM? By integrating them into the qualifying process, the opportunity stages, and the selling process within the CRM, it will lessen the time it takes to make the newly trained elements second-nature. Let us know if we can show you the way.

Maximizer 52

Maximizer ROI Training Incentives 52

Pipeliner

JUNE 28, 2018

Why Lessons Learned Customer Meetings Always Offer a Strong ROI. Sales leader shares learning’s with selling team and others in the organization who would benefit from learnings. Ask to follow up questions to the questions in the interview guide to uncover the more subtle aspects of the decision. Good luck and good selling!

ROI 49

ROI Meeting Customer Guarantee 49

SBI

AUGUST 20, 2014

Research has shown the average sales rep actually only spends 35% of their day actively selling to prospects. We are helping sales reps increase their efficiency so they can spend more time actively selling and drive revenue. Can marketing really tie a hard ROI to assets they’re producing to support the sales cycle?

Up-Sell 126

Up-Sell Revenue Decision Maker Closing 126

SalesEngine

APRIL 3, 2017

Though the technology is relatively new, it’s already been shown to drive better ROI from your existing sales technologies. First, there’s the ramp up. Companies with voice-controlled digital assistants report capturing up to 300% more data. Up to 100 Extra Selling Hours Per Year Per Rep. 50% Faster CRM Adoption.

ROI 69

ROI CRM Engineering Data 69