Remove think-its-hard-to-sell-its-harder-to-buy
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We Make Selling Far More Difficult Than Necessary!

Partners in Excellence

I want to accomplish a lot, but I want to do it with minimal effort. As I look at selling, today, it requires far too much effort—far more than I’m willing to do. It’s harder and harder to get a response. 5 years ago, it took 200-400 touches to get a response.

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AI In Sales: Mind the Gap!

Sales 2.0

AI will increase the gap between average and great According to David, it’s going to be critical for sales organizations and individual salespeople to get up-to-speed on AI, otherwise they may be “lapped” by their competition in the future. David states, “I think AI will be really helpful in preparing for discovery calls.

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Q2 2020 Recap| Work Smarter, Not Harder

Zoominfo

You’d be hard-pressed to find someone who didn’t have …. With Covid-19 hitting the US hard, we had to pivot in a lot of different ways. Work Smarter, Not Harder. For us, the theme of the quarter was: Work Smarter, Not Harder. It’s not because we believe we’re unassailable. an unusual second quarter.

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Sales prospecting made easier

Sales 2.0

I don’t understand why it is acceptable for a process like cold calling (now often started via email) to work one in a hundred times–or in email efforts one in a thousand times. Is it a good time to talk about this? Now look a little more closely at your clients and think about the types of people that buy from you.

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Who Should Be Buying?

Partners in Excellence

We tend to spend the bulk of our time responding to people who are looking to buy. We go through nominal discovery, schedule the demo, then say, “If you buy by month end, we can do a deal… ” What we fail to realize is that we are only dealing with the smallest part of the market.

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3 Hidden Secrets About Key Account Management

No More Cold Calling

Account based selling is an art, not a science. Attracting key accounts is the #1 challenge for account based selling teams. (No Yes, it’s a tough job, and the hard work doesn’t stop there. It’s complicated and time-consuming. You know the answer to that question, even if you’d rather not admit it.

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How To Answer The Only Question That Counts

The Pipeline

Change can be deceiving, it is everywhere, and it may be easy to conclude that it happens at the same pace for all. Human physiology and thinking processes have hardly kept up with the pace of change in technology and our structural environments. If it’s a gap too far, you’re beat – no decision!

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