SBI

MAY 28, 2020

Seismic Spring 2020 Release Enhances Sales & Marketing Teams’ Ability to Work Remotely. San Diego, CA (May 28, 2020): Seismic, the industry-leading and award-winning sales enablement platform provider, today announced enhancements to its Seismic Storytelling Platform.

Marketing 96

Marketing Scale Enterprise Enterprise 96

SBI

DECEMBER 8, 2020

Top Sales Tools of 2020 and the Digital Sales Revolution. December 8, 2020. Today, I’m announcing the solution providers I’ve selected for the final cut of the Top Sales Tools of 2020 list. With over 700 sales technology solutions on the market, there are certainly others we could add to the list. Still, it’s a lot.

Top of Funnel 169

Top of Funnel Sales Tools Tools InsideView 169

Gong.io

FEBRUARY 23, 2023

We analyzed three years of data, across 184 companies, and hundreds of thousands of deals to identify key shifts in buying behavior since 2020. Factoring both, on average reps saw a 36% decrease in the total number of interactions with buyers compared to 2020. The second is closing deals in less time.

Data 121

Data Closing Buyer Call-back 121

Zoominfo

DECEMBER 11, 2020

A public health crisis, limping economy, divisive election, and heavy unemployment have all made the job market unpredictable. Comparing the period from April 2019 through April 2020, there were increases for angel and seed funding (up 27% year over year), series A funding (up 15%), and series B funding (up 8%).

Nonprofit 246

Nonprofit Hiring Marketing Face-to-face 246

Hubspot Sales

SEPTEMBER 10, 2020

As 2019 came to a close, entrepreneurs and small business owners held a strong sense of optimism. When picturing the year ahead, 69% of respondents said they expected to expand their businesses, and 59% expected increased revenue for 2020. Here are some key statistics to know about the state of entrepreneurship in 2020.

Salary 137

Salary Small Business Small Business Demographics 137

Zoominfo

APRIL 20, 2022

Marketers have spent years making sure they get credit for the leads generated by their hardworking teams. Instead, B2B marketers are turning their attention to key performance indicators that showcase how full-funnel marketing efforts can deliver increased performance. In 2020, that figure was down to 47%.

Account Based Marketing 130

Account Based Marketing Marketing Lead Rank Top of Funnel 130

Hubspot Sales

AUGUST 24, 2020

The State of Ecommerce in 2020. And this trend is set to continue, with ecommerce penetration rates set to rise from 15% in 2020 to 25% in 2025. A niche is simply a smaller and more specific subsection of a larger market. There are more than 24 million ecommerce stores in the world as of early 2020, according to Kommando Tech.

Retail 126

Retail Pivotal Jigsaw Consumer 126

SBI

MAY 20, 2020

The Top Sales Tools of 2020. I already mentioned, that there are more than 600 sales solutions on the market. I chose these vendors not only because they have solid technology but also because they have a reputation for working closely with customers to ensure their success. Now is a great time to invest in technology for sales.

Sales Tools 123

Sales Tools Tools CRM Vendor 123

Zoominfo

MAY 20, 2021

Email is the OG digital marketing tool. While it might seem basic and a little bit boring, email is actually the most advanced medium of communication between marketers and their ideal customers. According to Campaign Monitor , email marketing generates $38 for every $1 spent, which computes to a 3,700% ROI. You’ll get high ROI.

Email Marketing 264

Email Marketing Benefit Webinar Metrics Marketing 264

Hubspot Sales

MAY 15, 2020

If the first few months of 2020 have taught us anything, it’s that uncertain times can call for quick pivots to sales and marketing plans. Consumers are turning to online shopping to gather the essentials as well as other items they can’t get from temporarily closed stores. Mobile dominates online sales.

Trends 145

Trends Retail Consumer Social Media 145

Hubspot Sales

MARCH 18, 2020

It's a question I've often asked myself while managing busy sales and marketing teams. They're relatively easy to automate in 2020. As a result, reps spend more time communicating with and closing more leads. In this post, you'll find the 9 best sales automation tools for generating, researching, and closing leads in 2020.

Sales Automation 92

Sales Automation Tools Closing Lead Rank 92

Nutshell

DECEMBER 5, 2019

With so many events around the world to choose from, we’ve done our best to assemble the 14 most essential sales conferences scheduled for 2020. Keep reading for our list of the 14 must-attend sales conferences of 2020! BOUNDLESS 2020. Host: Nutshell Date: March 6th, 2020 Location: Online/Virtual Ticket cost: Free.

Conference 124

Conference Top of Funnel Networking Hotels 124

Zoominfo

DECEMBER 21, 2020

The map shows the literal market expansion T-Mobile achieved from the purchase. Market expansion strategy is one of four quadrants that make up the go-to-market framework for businesses. A core piece of expansion is the idea of increasing a seller’s total addressable market. How a company already performs in a new market.

Lead Rank 130

Lead Rank Company Apparel Lead Scoring 130

Zoominfo

APRIL 12, 2021

How do you scale your marketing strategy to enterprise-level and keep leads flowing into your funnel? An SMB digital marketing strategy , meanwhile, will typically focus on a customer base that best fits the product or service rather than exponential growth. . What Is an Enterprise Marketing Strategy? Personalize at scale.

Scale 189

Scale Enterprise Enterprise Account Based Marketing 189

Salesmate

MAY 12, 2020

Being a startup, you have to push your idea forward into the market, and before you get noticed you need to market yourself in front of everyone. And by marketing, I am talking about displaying your product or service in front of people with money. Not everyone has a natural knack of a seasoned sales or marketing professional.

Paid Content 103

Paid Content Marketing Social Media Advertising 103

Zoominfo

OCTOBER 13, 2021

“It’s something like an educated Hail Mary pass that sweeps up unconverted marketing qualified leads.” What do we mean by “direct mail marketing”? Direct mail marketing makes direct contact with individual consumers, as opposed to reaching a large audience with mass media, such as advertising.

Top of Funnel 130

Top of Funnel Lead Rank Marketing Qualified Lead Direct Mail 130

SBI

AUGUST 31, 2020

Seismic Launches Interactive Content to Improve Digital Engagement for Marketers and Sellers in Summer 2020 Release. SAN DIEGO, CA (August 31, 2020) –. Sellers and marketers are in need of content types that captivate their audiences and move them through the buyer journey faster.” Microapps unleash creative storytelling.

Marketing 65

Marketing Scale Sales Enablement Microsoft 65

Zoominfo

APRIL 30, 2021

“In March 2020, live events were canceled overnight. Like everyone else, we had to pivot, and fast.” — Danny Daly, manager, marketing events at ZoomInfo. So, what happens when the conference seat your marketing and sales team offers is your registrants’ preferred chair at home? Lessons learned from virtual events.

Trade Show 264

Trade Show Top of Funnel Funnel Conference 264

Miller Heiman Group

MARCH 3, 2020

Whether capturing new leads, closing new accounts, extending their penetration of new business units within existing customers or increasing their win rates, sales leaders set lofty goals and hunt for the methodologies, tools and processes to help them attain their objectives. Take the 2020 Sales Performance Survey.

Study 88

Study Penetration Survey Face-to-face 88

Zoominfo

JULY 27, 2021

With people getting vaccines, spending more money, and returning to offices, the job market is going through a period of unprecedented adjustment. Labor market fluctuations What’s making hiring in 2021 so tricky? However, the second quarter of 2021 was challenging for the labor market. labor market is still 6.8

Marketing 130

Marketing Face-to-face Compensation Trends 130

Zoominfo

MAY 6, 2021

A recent ZoomInfo survey of about 600 sales and marketing professionals found that most sales reps said they relied on in-person events for prospecting before 2020. Flash forward to 2020: 41 percent of sales respondents stopped using events for prospecting and 19 percent started using video calls for the first time.

Survey 246

Survey Top of Funnel Scale Fashion 246

Zoominfo

DECEMBER 11, 2020

A public health crisis, limping economy, divisive election, and heavy unemployment have all made the job market unpredictable. Comparing the period from April 2019 through April 2020, there were increases for angel and seed funding (up 27% year over year), series A funding (up 15%), and series B funding (up 8%).

Nonprofit 130

Nonprofit Hiring Marketing Face-to-face 130

Seismic - Sales Effectiveness

NOVEMBER 25, 2019

Are you seeing 20/20 when it comes to aligning your sales and marketing teams in the new year? Whether you’re just beginning your sales enablement journey or looking for a new partner to help tackle your sizable goals, the first step is to identify and address the biggest sales and marketing challenges you and your company face today.

Sales Enablement 85

Sales Enablement Scale Collateral Government 85

Product Management University

OCTOBER 20, 2020

The B2B Product Manager October 2020. This month we look at the impact on product management and product marketing. Product Led Growth: How It Changes Product Management & Product Marketing? Which is Better, Solving Market Problems or Addressing Market Needs? Product Demo Workshop November 12, 2020.

B2B 52

B2B Exact Buyer Pipeline 52

Salesmate

JANUARY 28, 2020

19 best sales influencers to follow in 2020. Let’s check out these 19 sales influencers, and if you’re anywhere close to sales, you must follow them right away! Gary covers a variety of topics like entrepreneurship, sales, marketing, motivation and many more. Koka is currently the VP of Marketing at Betts Recruiting.

Influencer 143

Influencer Twitter Social Media Hiring 143

Zoominfo

APRIL 20, 2020

Sales and marketing teams, specifically, have abandoned chasing (demand gen) waterfalls or examining funnels. Instead, go-to-market teams are tirelessly doing anything and everything they can to hit their numbers today. Market segmentation needs to be beyond reproach and sales metrics need to be measurable and projectible.

Pipeline 239

Pipeline Marketing Top of Funnel Hiring 239

Zoominfo

NOVEMBER 13, 2019

9 B2B Closing Techniques People buy from people first, then product second, according to ZoomInfo’s Director of Sales Steve Wernke. So here are nine steps to humanize your closing process, and strengthen your overall sales strategy. Brace Yourself We’ve got millions of verified B2B contacts — ready for you to close.

Closing 130

Closing B2B Decision Maker Scale 130

Sales and Marketing Management

SEPTEMBER 28, 2020

Sales and marketing teams have been slashed, and pipelines are running dry. Businesses must take aggressive action to spur an economic bounceback in 2020. to April 2020, the number of active business owners in the United States plunged by 3.3 As many as 80% of respondents are closing around 30% fewer deals. million to 5.1

Small Business 317

Small Business Small Business Lead Rank Sales Qualified Lead 317

Sales Hacker

DECEMBER 7, 2020

Despite the huge growth in marketing and sales automation, along with the growing popularity and acceptance of self-service sales processes, reports of the death of the salesperson are greatly exaggerated, to paraphrase Mark Twain. Higher value B2B sales still need a competent salesperson to close the deal. The audience.

Research 89

Research Sales Process Lead Rank Lead Scoring 89

Pipeliner

FEBRUARY 12, 2020

Trying to reach the masses by using marketing strategies that target many people at once can very effective for some businesses. When targeting individual decision-makers in certain companies, a business might get better results and close more sales. Every marketing campaign should have goals. Determine the campaign goals.

Account Based Marketing 69

Account Based Marketing Account Marketing Scale 69

Sales and Marketing Management

OCTOBER 15, 2020

Author: Paul Nolan As with everything else in 2020, many B2B companies’ relationships with channel partners, which are critical to their success, have been disrupted. The “surprise and delight” treatment that is widely used to keep internal employees engaged is equally effective with channel partners.

Channels 156

Channels Trade Show Closing Incentives 156

Sales and Marketing Management

DECEMBER 21, 2020

Author: Tom Pisello If there's one thing that's true about 2020 it’s that everything changed. For sales, 2020 brought on restrictions and social distancing, leading to less face-to-face interactions and remote sales. With 2020 behind us, here’s what I expect to see in 2021. The ongoing death of the traditional PowerPoint.

Face-to-face 177

Face-to-face ROI Proposal Fashion 177

Zoominfo

APRIL 12, 2021

How do you scale your marketing strategy to enterprise-level and keep leads flowing into your funnel? An SMB digital marketing strategy, meanwhile, will typically focus on a customer base that best fits the product or service rather than exponential growth. What Is an Enterprise Marketing Strategy?

Scale 130

Scale Enterprise Enterprise Account Based Marketing 130

Sandler Training

DECEMBER 31, 2019

As 2019 draws to a close, it makes sense to survey the landscape and take note of the ideas and innovations that are most likely to affect markets, and sales teams, in the year to come. With that in mind, here are five emerging trends we at Sandler believe sales professionals should be on the watch for in the year 2020.

Trends 69

Trends Survey Closing Sales 69

Miller Heiman Group

JUNE 24, 2020

Whether capturing new leads, closing new accounts, extending their penetration of new business units within existing customers or increasing their win rates, sales leaders set lofty goals and hunt for the methodologies, tools and processes to help them attain their objectives. Take the 2020 Sales Performance Survey.

Study 65

Study Penetration Survey Face-to-face 65

Zoominfo

SEPTEMBER 6, 2022

While these are encouraging signs that indicate a strong labor market, other trends indicate economic weakness — making it hard to agree on a cohesive narrative about where the economy is headed. That leaves the labor force one percentage point below its February 2020 level, showing some lingering effects of the pandemic.

Face-to-face 130

Face-to-face Marketing Cost Per Click Automotive 130

Sell Integrity

MAY 12, 2020

When we say ‘sales enablement’, many people immediately think of tools: technology, data, research, marketing content, product information and other elements that help sales get closer to the client. Sales Enablement Strategy: 2020 vs. 2019. This means your strategy needs to be tied to closing the revenue gap quickly.

Sales Enablement 124

Sales Enablement Webinar Metrics Strategy Coaching 124