BuzzBoard

MARCH 28, 2024

Introduction to Video Marketing for Local Businesses In the digital marketing era, local businesses have unprecedented access to exposure. Yet, many continue to underutilize a crucial channel- video marketing for local businesses. However, marketing with videos exceeds these platforms.

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Benefit Video Marketing Promotion 52

Sales Hacker

JANUARY 27, 2024

Speaking of which, GTMfund’s value proposition perfectly illustrates this week’s main newsletter topic: the critical importance of messaging and positioning. That’s the power of positioning and messaging. It’s fundamentally about clearly articulating your unique value and standing out in the crowded market.

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Positioning Top of Funnel Ideal Customer Profile Intent Signal 97

Sales and Marketing Management

AUGUST 1, 2018

Author: Sean Gordon By now, the benefits of using video content in marketing are clear. On top of that, according to Aberdeen, companies that use video in their marketing campaigns grow revenue nearly 50 percent faster than those that do not. Here are seven ways a VCMS can benefit your company beyond just marketing material: 1.

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System Benefit Video Marketing 174

Nutshell

MARCH 25, 2024

Creating a specialized customer onboarding process is essential because of the immense benefits you’ll enjoy. These benefits include: Strengthened relationships: One of the most important benefits of a formal customer onboarding process is the time you and your client will spend getting to know each other.

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Positioning Customer Churn Face-to-face 127

Fill the Funnel

JUNE 18, 2024

While these developments bring many benefits, they also pose significant challenges, particularly regarding job displacement within the marketing industry. There is plenty of conversation about the positive and negative impact that AI is having on marketing and sales professionals.

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Top of Funnel Marketing Funnel Small Business 114

Smooth Sale

JULY 29, 2024

Photo by Attract the Right Job Or Clientele: Extra Benefits for Why People Choose to Sell On Amazon There are many reasons why people start up a business a business, but the curious question is, why do so many entrepreneurs start their business on Amazon? Working for yourself has its benefits. Branding and marketing precede sales.

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Benefit Hiring Sports Up-Sell 91

Sales and Marketing Management

OCTOBER 16, 2020

This simple, yet difficult, step will create so many positive outcomes for your business. Aaron McClung is the founder and principal of AM, a full-service branding, marketing, and technology firm in the Dallas/Fort Worth area. In the end, your core values force you to take a stand for your business and why it exists.

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Benefit Company ACT Energy 317

Product Management University

MARCH 1, 2021

If you’ve ever asked yourself, What the biggest difference is between product positioning vs. market positioning? In its simplest form, it’s the target audience and the scope of what you’re positioning. The Playbook: Product Positioning. Product positioning is pretty straight forward.

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Positioning Marketing Account Revenue 52

Hubspot Sales

OCTOBER 3, 2018

And if that isn’t enough, successful branding yields benefits such as increased customer loyalty, an improved image, and a relatable identity. There’s only one surefire way to build a strong brand: brand positioning. Here's how to successfully position a brand in your market in 2018. What is Brand Positioning?

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Positioning Marketing Consumer Loyalty 139

Smooth Sale

MAY 27, 2024

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: Custom Software Benefits Your User Experience and Growth Your online identity is as vital as, say, your physical identity. Our collaborative blog offers insights into how custom software can benefit your user experience and growth. Take Your Leap Today!

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Software Software Benefit Customer 91

Partners in Excellence

SEPTEMBER 2, 2021

As sales and marketing people, the concept of “Value Proposition” has become fundamental in our positioning in our markets and with our customers. Inevitably you will find the “value proposition” touted with all the other features and benefits of your offerings. Are they really differentiating?

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Lead Rank Lead Scoring Positioning Face-to-face 139

Smooth Sale

MAY 21, 2024

Photo by Geralt via Pixabay Attract the Right Job Or Clientele: The Benefits of Due Diligence When Onboarding New Clients When you’re staring down the barrel of a massive new client deal, it’s easy to lose focus on what needs to get done upfront. Pay your dues to start realizing these benefits today.

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Ideal Customer Profile Benefit Hiring Lead Rank 91

Sales Management Plus -- SMP

DECEMBER 6, 2022

While still important, traditional marketing methods in distribution such as printed flyers, branded calendars and directory ads are no longer as effective as they used to be. As a result, distributors must change their approach to marketing if they want to stay relevant and attract new customers.

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Distribution Benefit Marketing Loyalty 52

Product Management University

JANUARY 10, 2024

I learned a lot about product positioning long before I ever stepped into a product marketing role. I think of demos as verbal product positioning. The Product Positioning School of Hard Knocks Early in my pre-sales demo career, I had some demos where my audience was totally engaged and it felt like I hit it out of the park.

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Positioning Demand Generation Demand Generation Targets Banking 59

BuzzBoard

MARCH 7, 2024

The Concept of Customized Digital Marketing for Small Businesses The advent of customized digital marketing for small businesses has drastically changed the way these enterprises engage with their target audience. Customized digital marketing uniquely stands out for its cost-effectiveness.

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Small Business Small Business Benefit Customer 52

BuzzBoard

JUNE 25, 2024

How Hyper-Personalization Strategies Can Be Implemented by a Digital Marketing Agency to Deliver More Engaging and Personalized Offerings to Its Clients Hyper-personalization is a cutting-edge growth strategy employed by forward-thinking digital marketing agencies to offer dynamic and captivating experiences to their clients.

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Benefit Loyalty Promotion Scale 52

Pipeliner

OCTOBER 29, 2024

In the ever-evolving landscape of marketing, the importance of building genuine relationships cannot be overstated. Carter , a seasoned expert in relationship marketing and podcasting. Understanding Relationship Marketing What is Relationship Marketing? This positions you as a valuable resource and builds goodwill.

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Video Lead Rank Lead Scoring Marketing 52

Smooth Sale

SEPTEMBER 28, 2022

Attract the Right Job Or Clientele: How to Create A Positive Workplace Environment. Our collaborative Blog offers insights on how to create a positive workplace environment. Once a positive atmosphere takes over, it is easier to entice employees to remain for the long term, which will positively impact the company’s bottom line.

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Positioning How To Hiring Lead Rank 78

SocialSellinator

DECEMBER 21, 2023

In the era of digitalization, social media has transformed into a potent marketing tool, with its essence rooted in compelling content. By understanding the significance of effective content creation, businesses can navigate the dynamic landscape of social media and solidify their position in the digital realm.

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Social Media Media Benefit Positioning 116

Smooth Sale

FEBRUARY 20, 2022

You may find his work on Entrepreneur, and they describe his writing as, ‘Nick often discusses social media, marketing, and branding primarily for small and medium enterprises (SMEs).’. _. There are several benefits of instilling a strong workplace culture that includes employee retention to a positive public opinion of your brand.

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Benefit Hiring Lead Rank Retention 78

Sales and Marketing Management

JANUARY 11, 2023

By providing ongoing training opportunities to your employees, you’ll positively impact their morale and productivity, which benefits everyone. The post Employees Crave Development appeared first on Sales & Marketing Management. Here’s how to create a meaningful training program that achieves actual results.

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Benefit Positioning Training Opportunity 352

Zoominfo

JULY 24, 2020

In theory, your sales and marketing departments should be the best of friends. What if I told you that misalignment between sales and marketing technologies costs B2B companies 10% of revenue or more per year? Why is Sales and Marketing Communication Important? Sure, it’s a problem, but your company is doing well.

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Top of Funnel Marketing How To Funnel 301

Hubspot Sales

NOVEMBER 1, 2018

But how can you ensure your marketing efforts are aligned with the brand? This is where the positioning statement comes to the rescue. Its purpose is to be a guide for evaluating whether decisions about strategy, marketing campaigns, product design, etc. What is a positioning statement? are in line with your brand.

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Positioning Examples Apparel Consumer 143

Zoominfo

JANUARY 12, 2021

Social media has quickly become an integral part of any B2B marketing strategy. And when it comes to your go-to-market (GTM) plan, you’re missing a crucial part of the puzzle without it. What Is A B2B Social Media Marketing Strategy? Here are a few ways that social media contributes to your go-to-market plan.

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Social Media Media Strategy Benefit 100

Smooth Sale

NOVEMBER 28, 2022

Attract the Right Job Or Clientele: Do You Realize The Benefits of Philanthropy for Your Business ? But only some people realize that philanthropy can also benefit businesses. Our collaborative blog post asks, ‘Do you realize the benefits of philanthropy for your business?’ Positive Public Relations and Media Attention.

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Benefit Microsoft Hiring Loyalty 78

BuzzBoard

FEBRUARY 19, 2024

Strategies to Make Your Digital Marketing Agency Stand Out for Small Businesses The fast-paced and constantly evolving world of digital marketing demands that agencies stand out from the crowd. AI has the potential to significantly optimize marketing strategies and create high-performing sales teams. Visit our resource page.

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Benefit Small Business Small Business Campaigns 52

Pipeliner

FEBRUARY 27, 2024

However, if you are still reluctant about using automated business software, then don’t worry here; we’ll tell you the nine benefits of the software. Nine Benefits: 1. By identifying trends and predicting future outcomes, organizations can stay competitive and adapt to shifting market conditions effectively.

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Software Software Benefit Decision Maker 52

Hubspot Sales

SEPTEMBER 17, 2024

In the last year alone, I – and the entire world, it seems – noticed that AI made quite the impression on multiple industries worldwide, from digital marketing to healthcare (in all honesty, I genuinely haven’t witnessed this much hype around a topic since the global explosion of One Direction … you just had to be there). Hinge could never.

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Sales Coaching Benefit Coaching Face-to-face 59

Smooth Sale

MAY 17, 2022

Attract the Right Job Or Clientele: Consider These Extra Health Benefits For Employees. Our collaborative blog asks, ‘Do you provide these extra health benefits for employees?’ It’s wise to consider extra health benefits for employees that will significantly help. Consider These Extra Health Benefits For Employees.

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Benefit Insurance Insurance Hiring 78

Zoominfo

MAY 25, 2021

Yet a similar phenomenon has already happened with another technology: sales and marketing automation. . But more than 30 years later, we are still talking about these same productivity gains — and automation remains elusive for many sales and marketing teams. Why has automation failed to gain traction despite its obvious promise?

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Marketing Decision Maker Telecommunications Lead Rank 252

Zoominfo

NOVEMBER 20, 2023

Marketers are definitely at the forefront of experimenting with GenAI. Their rapid growth recalls some of the most durable tech-driven shifts of modern history, with research by Bloomberg suggesting the generative AI market will grow to $1.3 We are in a really unique position as a company and with an offering to fuel that.”

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Data Scale Lead Rank Marketing 130

Smooth Sale

APRIL 20, 2023

Photo by John Hain via Pixabay Attract the Right Job Or Clientele: Do You Realize The Benefits Of A Hybrid Work Model? The concept and the benefits of hybrid working have quickly become a necessity and foundation within the modern workplace. As businesses refine this new way of working, numerous benefits are soon noticeable.

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Lead Rank Benefit Hiring Data 78

Smooth Sale

NOVEMBER 21, 2022

Attract the Right Job Or Clientele: Are You Ready to Create A Genuinely Positive Working Environment for Your Staff? There wouldn’t be anyone to complete the many processes required to raise brand awareness, market your goods, continue manufacturing your products, ensure customers are happy, and so much more. Image Source.

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Positioning Hiring Lead Rank Survey 78

Smooth Sale

DECEMBER 4, 2022

Attract the Right Job Or Clientele: Are You Ready to Create A Career Guidance Program for Everyone’s Benefit? The following paragraph builds the case to create a career guidance program for everyone’s benefit. Loyalty and long-term employment will increase dramatically to everyone’s benefit.

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Benefit Hiring Lead Rank Lead Scoring 78

Hubspot Sales

AUGUST 4, 2020

But if you can remain positive you have a huge competitive advantage. But there is a secret weapon — positivity. A positive outlook is essential for every sales performer and is one of the keys to my personal success. A positive outlook is essential for every sales performer and is one of the keys to my personal success.

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Positioning Hubspot Face-to-face Quota 141

Nutshell

MAY 8, 2023

Customer relationship management (CRM) platforms are some of the best tools out there for marketing and sales. They can do all kinds of things for your business, from providing extensive sales reports to automating your email marketing. Even if you have a positive ROI, though, it still may not be desirable if it’s a low number.

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System CRM Benefit ROI 62

Smooth Sale

APRIL 14, 2023

Photo by Mari Smith via Pixabay Attract the Right Job or Clientele: Do You Realize the Four Benefits Your Business Will Gain from Attending Conferences? Note: Dan Coconate provides our blog post, Do You Realize the Four Benefits Your Business Will Gain from Attending Conferences? Prospective employees to encourage.

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Conference Benefit Hiring Vendor 78