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10 Most Popular Marketing Articles of 2018

Zoominfo

Although the first month of 2019 is nearly over, we’re not quite done reflecting on 2018. For those of you who aren’t regular readers of the ZoomInfo Blog, we spent last week looking back on our most popular content of 2018. Top B2B Lead Generation Statistics for 2018. Read: Top B2B Lead Generation Statistics for 2018.

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8 Sales Enablement Predictions for 2018

Sales and Marketing Management

As sales organizations look to succeed in 2018 and beyond, they need to stay abreast of important trends that will impact how – and how successfully – their reps sell. In 2018, we’ll see technology fill in some gaps, to guide and augment what sales managers do. In the meantime, best wishes for a prosperous 2018!

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100 Most Prospected-to Companies of 2018

DiscoverOrg Sales

You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names – but that’s not why savvy sales and marketing professionals have been pitching to them. Top 10 Most-Prospected-to Industries of 2018. For sellers, context is everything. FinancialServices. Insurance. ITServices.

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Sales Reps Are Ideally Suited to Work From Home

Sales and Marketing Management

for sales representatives from 2018 to 2028. In 2018, the median annual salary was $54,550, placing it in the No. MagnifyMoney, a division of LendingTree, provides online personal finance tools for consumers. The company looked at data for 579 occupations from the 2018 U.S. The office as a recruitment tool.

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October 2018 B2B Blog Post Round-Up

Zoominfo

The right audience is defined as the types of consumers who match your buyer personas. 92% of consumers want brands to make ads that feel more like a story ( source ). Our business database is the tool you need to achieve rapid revenue growth. The post October 2018 B2B Blog Post Round-Up appeared first on ZoomInfo Blog.

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June 2018 B2B Blog Post Round-Up

Zoominfo

There’s no way around it– the tools and technologies we use to execute our work have a direct impact on our success as Sales Development professionals. The numbers don’t lie– companies with access to top-flight sales enablement tools experience 205% more revenue growth and 725% higher sales velocity than their competitors ( source ).

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Artificial Intelligence for B2B Sales & Marketing: Reality vs. Hype in 2018

DiscoverOrg Sales

There’s no arguing that AI is already ubiquitous in the daily lives of consumers. What can we actually expect from AI in the sales and marketing technology in 2018? With these awe-inspiring displays of superhuman intelligence, it’s no wonder Marketing teams will spend $2 billion a year on AI tools by 2020.

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