Modernize Your GTM Playbook With These 3 Rules
Zoominfo
NOVEMBER 9, 2023
Channel Use: 80% of companies responded on only one communication channel and neglected to use multiple channels, particularly phone calls. The ZI Labs team then analyzed the data to develop a combined score called the Inbound Index. Benchmark Your Current State: the Modern GTM Index (MGI) Where do you currently stand?
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