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What is the psychology of sales and why is it important? Study behavior to close more deals

PandaDoc

The psychology of sales can reveal all this and more. There’s no doubt about it: understanding customer behaviors and the reasons behind them can not only help you close deals but is a surefire way to keep buyers happy and fulfill the dreams of every sales lead. What is sales psychology? Is it pure luck?

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FOMO and Urgency: Optimizing Sales Potential

Lead411

FOMO and Urgency: Optimizing Sales Potential Two psychological cues have a big impact in the ever-changing field of sales: the Sense of Urgency and the Fear of Missing Out (FOMO). Businesses can succeed more if they recognize their importance and deliberately include them into the sales process.

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9 B2B Sales Closing Techniques You Can Use Today

DiscoverOrg Sales

First things first: People buy from people first, product second , according to Director of Sales Steve Wernke. Here’s how to manage so much winning, with 9 tips from our top sales closers. To make customers feel good about the sale, throw in three freebies, in this order: additional support. price discount.

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Consumer Psychology and Sales and Marketing Alignment (video)

Pipeliner

In this Expert Insight Interview, Michael Barbera discusses consumer psychology and sales and marketing alignment. Dr. Michael Barbera is a Chief Behavioral Officer at Clicksuasion Labs, an award-winning consumer psychologist with many 500 Fortune clients, business strategist, speaker, and teacher of consumer psychology.

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9 B2B Sales Closing Techniques You Can Use Today

Zoominfo

People buy from people first, product second, according to Director of Sales Steve Wernke. Let’s explore this conundrum with nine tips from our top sales closers. To make customers feel good about the sale, communicate these three pieces of value, in this order: additional support additional product and services price discount.

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5 Key Psychological Biases That You Can Leverage to Drive Sales

InsightSquared

The best sales professionals and marketers understand how important it is to study human psychology and use that knowledge to create stories, messages and strategies that drive results. Psychological or cognitive biases are subjective perceptions that we fall back on as we process information. Humans are visual creatures.

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How the emotional impact of money can ruin a sale – and what to do about it

Selling Essentials RapidLearning Center

But in sales, we have to think and talk about money, right? After all, a sale is all about money: You’re proposing a solution to a customer problem, for which the customer will pay you. Psychological priming. These psychological effects are described in a number of research studies. So what can you do?

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