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The Worst Sales Call of 2013

SBI Growth

In 2013 our consultants attended 463 live sales calls. Learn the differences between simple software training and true social prospecting adoption. I used a search to identify IT Directors and started connecting with them” (Robert sells enterprise software). I certainly haven’t bought your software. Why would I do that?”

Hiring 288
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5 Marketing Trends That will Impact 2013

SBI Growth

From my point of view, three big trends will affect marketing planning in 2013. As we head into 2013, it is taking on new meaning. An important step to take for 2013 is to bring these together into a comprehensive digital marketing strategy that best connects with your customers. Look for nurture marketing to expand in 2013.

Trends 316
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Incremental Sales and the Art of Following Up

The Sales Hunter

After the customer has placed their order and everything is set in motion, you should reach back out to the customer and follow-up with them first to give them a status update, and second to explore for more sales. You’re a salesperson and you sell software systems. Copyright 2013, Mark Hunter “The Sales Hunter.”

Follow-up 185
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PowerViews with James Obermayer: Why Don’t Sales Reps Follow Up On Leads? The Real Issue

Pointclear

We’re nearing the last quarter of 2013, and another year of sales will soon be behind us. An important question all sales and marketing departments should be asking themselves is how they can better communicate in order to follow up on leads. Why Don’t Sales Reps Follow Up on Leads? How do you measure that?

Follow-up 230
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Build a Bold, Data Infused Sales Strategy for 2013

SBI Growth

To be a world class Sales Operations leader, pick up the pace. To be a game changing Sales Operations leader, you should be asking yourself the following: What is the market for our products/services? We have a lot of opportunities at software companies right now. Follow @The_Meeks. Follow @MakingTheNumber.

Infusion 244
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Make Sales Data Meaningful in 2013 by Spending Time in the Field

SBI Growth

Customers who quantified the problem purchased the new software 85% of the time. Story: Prospects are more likely to purchase our software when we include steps such as quantifying the problem; therefore, we should build a lead and sales process that mirrors the buying process. Follow @The_Meeks. Follow @MakingTheNumber.

Data 267
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Reflections on 2013: Social Proof, Quota Killers, Failing CRM, and Recommendations

SBI

In all, there were 16 categories that honored thought-leaders; books, blogs and articles; software tools; and useful resources. For me personally, I was honored to get a Silver award for best Sales Blog Post of 2013. Why Your Focus on Quota is Killing Revenue Growth (Silver medal winner for best Sales Blog Post of 2013).

Quota 135