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Four Risks Growth Leaders Must Consider for 2022, Part Four: Too Much Agility

SBI Growth

While the current macroeconomic environment presents growth leaders with considerable opportunity, CEOs will benefit from showing commitment to the shortlist of growth initiatives that matter most to their annual plans as opposed to shifting gears with the market.

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B2B Marketing Trends: What to Expect in 2022

Zoominfo

The digital marketing landscape is more competitive than ever — and if you’re not prepared, you’re already behind. Here are four B2B marketing trends to implement (or at the very least, be on the lookout for) in 2022. Forrester also predicts that marketing tech budgets will increase from 19% to 25% in 2022.

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ZoomInfo’s 2022 Sustainability Report Recap

Zoominfo

In 2022, we crossed over $1 billion in annual revenue. Employee Development As we grew our employee base, we invested more resources to expand the professional development opportunities for our teammates. In 2022, we invested more than 117,000 hours in employee training and development. You can read the full report here.

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7 Key Go-to-Market Trends for 2022

Zoominfo

The COVID-19 pandemic is still causing uncertainty in 2022, but some clear trends are beginning to take shape across the sales, marketing, and recruiting fields. While that won’t change in 2022, there are some additional things you can do to be successful.

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How to Boost Your Restaurant Marketing in 2022

Smooth Sale

Attract The Right Job Or Clientele: How to Boost Your Restaurant Marketing in 2022. Note: Natalie Redman , LinkedIn , provides valuable insights on ‘How to Boost Your Restaurant Marketing in 2022, that are applicable to most industries. The Reality of Hospitality: Boost Your Restaurant Marketing in 2022.

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8 Powerful Marketing Strategies to Help Grow Business in 2022

Smooth Sale

Attract The Right Job Or Clientele: 8 Powerful Marketing Strategies to Help Grow Business in 2022. Note: Gajendra Singh Rathore provides today’s guest blog, 8 powerful marketing strategies to help grow business in 2022. 8 Powerful Marketing Strategies . Social Media Marketing. Email Marketing.

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5 Reasons Sales Enablement is Critical for 2022

SBI

5 Reasons Sales Enablement is Critical for 2022. And that is precisely what we are going to tackle today and try to answer the question of what sales enablement is and why it will play such a big role in 2022. To do this, it is best to answer questions such as: What does the salesperson focus on in their marketing activities?